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Steve Buck
Chief Strategy Officer and Partner at EntTelligence
Steve Buck is the Chief Strategy Officer at EntTelligence, a prominent entertainment industry analytics resource, where he is responsible for corporate development, revenue strategy, and partner management.
With almost 3 decades of experience, Steve has led the way in industry advancement, creating industry currencies that have revolutionized transactions, communications, and measurement.
Steve's achievements include pioneering a global box office tracking system, introducing international box office data to North America, developing a demographic currency for the film sector, designing specialized reports for independent film companies, launching a mobile platform for real-time information access, and creating a unique tool to measure marketing campaign effectiveness.
He is a recognized data industry expert in Hollywood, featured in Forbes, The New York Times, and various industry publications for his groundbreaking work in movie data analytics.
Steve's illustrious career includes key roles at Gramercy Pictures and Savoy Pictures, where he distributed Academy Award-winning films.
His expertise spans over 20 years in the entertainment industry, focusing on film, media, and information services, with a strong background in business development, revenue identification, and strategic planning.
Steve excels in innovative thinking, effective communication across different teams, technical competence, and leading multifunctional collaborations.
He is skilled in thriving in fast-paced environments, embracing ambiguity, and making sound decisions swiftly.
Steve Buck holds a Certificate in Production, Film from New York University, a BS in Marketing from Lehigh University, and has studied International Marketing at the Leuven Institute.
Highlights
This is officially my first personal post on LinkedIn. I won’t share company media mentions, the theatrical industry, data insights, or movies of any kind. No one is ill. No hardship. All is well, but asking for some help from this amazing network… at a minimum, give me two minutes of your time… promise you won’t regret it.
THE BACKGROUND
A few years ago, my son (11 at the time) and I visited the beach with a family project in mind. No paddle ball. No boogie board. Instead, we brought a tape measure, a pad of paper, and an objective to get exact measurements of a Los Angeles County Lifeguard Tower... Mission accomplished and then we set out on the “big” goal – build a replica out of Lego.
We ordered tons of bricks… coordinated the colors… found the right bathing suit clad mini-figures, etc… and once complete - posted the build on Lego’s “Idea platform” where fans can vote on their favorite projects with the goal of a submission becoming a produced set. Unfortunately, ours wasn’t selected… But that’s okay. As the Rolling Stones would say “you can’t always get what you want”. Lego helped with that life lesson and to quote another song… “Everything is Awesome.”
BUT -
Years later, chatting with my daughter (now the same age), recognize that there’s more that can be taught through this project and Lego… Persistence, Leadership, and Entrepreneurship.
For the family to see this project through, it’s about the hustle… the hard work… the sales… the marketing that was all absent during our initial effort.
New child and a new lesson. We’ve learned and have reposted the project. Now, thanks to some professional photographs, some great copywriting, a drive to never give up, and her suggestion to use socials to drum up awareness, we have a real marketing campaign… the missing element(s) that many in this network know is critical.
THE ASK
The project needs 10,000 votes for consideration.
We need you to click on the link and “support” the project. “Liking” this post won’t get the job done. You have to “support” via the link.
https://lnkd.in/epe43qvq
It’s all anonymous so no one will know it’s you… and Lego won’t send you spam! When you’re done, you’re going to feel incredible because you did something kind… all while going down the rabbit hole of Lego’s website with super cool creations.
Please REPOST… Send the link to your friends. Your parents. Tell your kids, your nephew, your niece, your neighbor about how awesome you are for doing this… “This guy is trying to demonstrate the nuances of business and the power of marketing through Lego”.
It won’t cost you a nickel, but a moment of your time. Turn this initial “building project” into a successful “entrepreneurial project”… and perhaps create a great conversation starter for you and anyone under the age of 12.
Thanks in advance… now back to the regular job ---
the LEGO Group The LEGO Foundation LEGO Education City of Los Angeles Los Angeles County Fire Department
Thank you Janet H. Cho at Barron's for including EntTelligence and me in your fantastic DEADPOOL & WOLVERINE write up.
Marvel Entertainment The Walt Disney Company Maximum Effort
"Deadpool & Wolverine is expected to draw about 13.6 million moviegoers this weekend, about 73% of weekend foot traffic. EntTelligence’s Chief Strategy Officer Steve Buck noted that the last time a film drew 13 million within three days was Warner Bros’ Discovery’s Barbie, with 13.1 million during its July 2023 opening.
Only Marvel and Disney’s Doctor Strange in the Multiverse of Madness, with 13.8 million, and Sony Pictures’ Spider-Man: No Way Home, with more than 20 million, have attracted more people postpandemic, he said.
The audience was about 60% male/40% female, with 28% of patrons between ages 26 and 25; another 23% between 35 and 45; and 21% between 18 and 25, EntTelligence reported. Twenty-eight percent of the audiences paid for premium tickets averaging $18.38, and 17% saw the film in 3-D."
