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Steve Shirley

Music and tech product leader.

Steve Shirley is a seasoned professional with a background in marketing, music business, and product management.

With a Bachelor's degree in Marketing and a minor in Music Business from The University of Georgia, Steve also has studied programming fundamentals and Ruby on Rails at General Assembly.

Steve has held key positions at notable companies like SoundCloud, Spotify, and Google, focusing on areas like artist promotion, fan commerce, and monetization.

In his current role as a team lead of product managers at Spotify, Steve works on developing products to assist artists in expanding their reach, understanding data, increasing ticket sales, building a fan base, and enhancing revenue streams.

Highlights

May 2 · linkedin

At SoundCloud we've been hard at work on the "zero plays" problem. When artists pour their heart and soul into creating a song or album, we believe that their music deserves a real shot at finding an audience.

Today we're announcing Buzzing playlists which will give more exposure to the music that is resonating the most with listeners. A few weeks ago we also launched a way for artists to opt-in their tracks to our First Fans recommendation algorithm. Now artists have control and can get their uploads in the ears of a set of listeners that are likely to love the music. Buzzing amplifies the tracks that fans loved the most in First Fans.

We're not done building and trying to solve this problem so more to come! Learn more here: https://lnkd.in/g5FVyHbq

With Tom Noble Marni Greenberg Aron Pettersson Stephen Blake Tommy Barth ashok bania Rohit Agarwal Gloria Huan 𝄞 Andrei U. Rafal Kuklinski Doreen Flanary Zachary Zaranka Pablo Fernández Mena Marina C.Tim Caplis Patrick Bennett Johannes Braun

Dec 4 · linkedin

I'm looking for a senior product manager to join my team at SoundCloud. For over 16 years, SoundCloud is the place where many groundbreaking music careers have started - from Post Malone to Billie Eilish to Zach Bryan. We're still the easiest way to get your music on the internet and with so many uploads every month there are always some diamonds.

If we're honest though, it was the undeniable talent of these artists that enabled them to find superstardom, not SoundCloud's tools.

My team has the opportunity, strategy and plan to change this. We're building the tools artists needs to get heard, get fans, and get paid. Not just stadium filling superstars but also thousands of "middle class" artists trying to just quit their day jobs. We have some unfair advantages in doing this that the bigger streaming services don't have and I'm so excited to work on this opportunity.

If you'd like to work on this with me and you're an experienced PM please get in touch!

https://lnkd.in/gcAFV2TN

Steve Shirley
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Location

Atlanta Metropolitan Area