Suggestions
Sudeep Gohil
Partner, Management Consulting - KPMG Customer.
Sudeep Gohil is the Chief Marketing Officer (Interim) at KPMG Australia, having taken on this role in October 2024. He is also a Partner in Charge of Brand and Marketing within the firm, where he has been instrumental in reshaping KPMG's marketing strategy, particularly in response to challenges faced by the consulting sector, such as the fallout from the PwC scandal. Gohil emphasizes the need for KPMG to differentiate itself from its competitors and to communicate its unique value proposition effectively to its audience.1
Professional Background
Gohil has over 25 years of experience in marketing, strategy, and advertising. Prior to his current role at KPMG, he held significant positions including:
- Creative Agency Strategy Director at Wieden & Kennedy.
- CEO at Droga5 ANZ, a notable creative agency that was recently rebranded under Accenture Song.13
He joined KPMG approximately six years ago and has since led various initiatives within the firm's brand strategy and creative services.12
Current Focus
In his interim CMO role, Gohil is tasked with developing a comprehensive marketing plan that includes:
- Leveraging AI to enhance KPMG's service offerings.
- Implementing brand campaigns aimed at rebuilding trust and recognition in the market.
- Closing the perception gap between current clients and potential clients regarding KPMG's capabilities.1
Gohil advocates for a shift from traditional B2B marketing approaches to more relatable and human-centered communication strategies, aiming to resonate with potential clients on a personal level.1
Highlights
Finally able to reveal what the team has been up to over the past few months. Hello Super Simple. Deborah Potts, Andrew Ford, Chris Pocock, William Cate, Catherine Farrugia, Elisabeth Hurley, Naren Sanghrajka, Kon Marinis, Paris Vergan, Emily Cassen, Nick Fletcher, Nicholas Xenos, Neil Shewan #kpmgaustralia #kpmgcustomer #restsuperannuation
Dear extended network, I am taking part in the annual CCIA CEO Dare to Cure. Every week in Australia, 20 children are diagnosed with cancer, and on average 3 of them won’t survive. I’m aiming to raise $5000 to help Children’s Cancer Institute save young lives and improve their long-term health outcomes, through research.
Please donate via the link below, thank you...
https://lnkd.in/gZfHD2vv
