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Susan Agliata

Business Development, OTT Partnerships @ Samsung - Ex-Google - Global Digital Media x Technology Leader

Professional Background

Susan Agliata is a highly accomplished Intentional Partnership Manager with extensive experience in developing strategic relationships with high-profile industry partners across digital consumer products. Her impressive career journey has allowed her to craft mutually beneficial agreements, innovative strategies, and engaging digital solutions that resonate with diverse audiences. With a proven track record in high-stakes negotiations and contract management, Susan has mastered the art of high-level communication and collaboration, streamlining processes to better align organizational expectations and support long-term goals.

Throughout her career, Susan has skillfully led cross-functional teams, fostering collaboration that drives product adoption, growth, and consumer engagement. She is known for her exceptional ability to adapt and innovate, thus ensuring that the strategies and services she helps to develop not only meet but exceed the evolving needs of consumers in today’s fast-paced digital landscape.

In her current role as Director of Business Development for OTT Partnerships at Samsung Electronics America, Susan demonstrates her exceptional negotiation skills and strategic mindset. She plays a pivotal role in forging partnerships that elevate both her organization and the industry at large. At Samsung, she leverages her deep understanding of the digital media landscape to create impactful initiatives that reverberate throughout the market.

Education and Achievements

Susan Agliata's academic journey is impressive and reflects her commitment to advancing her knowledge and skills in various fields. She holds a Bachelor of Arts in Media Studies from Sarah Lawrence College, where she developed a solid foundation in media and communication. Additionally, she broadened her horizons by studying European Media Studies during her time abroad at the University of Amsterdam, which enriched her understanding of global media trends.

Further enhancing her professional repertoire, Susan pursued several professional certificates from reputable institutions. At New York University, she completed a certificate in Digital Media Marketing, covering essential components like digital strategy, web analytics, search engine marketing (SEM), search engine optimization (SEO), and mobile marketing. This education has equipped her to understand the complexities of digital ecosystems and apply strategic marketing principles effectively.

Additionally, she honed her entrepreneurial spirit through a Professional Certificate in Business Foundations from The Wharton School, focusing on key business strategies critical for any successful venture. Her strategic acumen was further sharpened at Copenhagen Business School, where she obtained a Professional Certificate in Strategic Management & Innovation, allowing her to approach business challenges with a fresh and innovative perspective. Finally, she completed another professional certificate in Marketing Strategy at IE Business School, enhancing her marketing insights and elevating her overall competency as a marketing professional.

Susan’s diverse educational background lays a formidable foundation for her successful career in business development and strategic partnerships. Her ongoing commitment to learning and professional growth continues to be a hallmark of her approach to her work.

Career Highlights

Susan Agliata's career is marked by her roles in some of the most renowned companies in the media and technology sectors. Before her current position at Samsung, Susan served as the Vice President of Global Strategic Partnerships at VICE Media. In this influential role, she led initiatives that leveraged innovative partnerships to expand VICE's reach in the rapidly evolving digital space. Her insight into market trends and collaboration fostered remarkable business growth at VICE, reinforcing her status as a key player in strategic negotiations.

Before taking on the Vice President position, Susan was the Global Business Director at VICE Media, where she oversaw expansive projects and initiatives that aligned with global marketing strategies. Her hands-on experience in this capacity solidified her capabilities in managing high-profile projects and relationships.

Prior to her tenure at VICE Media, she thrived at Google, where she served as the Head of YouTube Branded Content Solutions for the EMEA region. Here, she led the development of branded content strategies that significantly enhanced the engagement and performance of content on YouTube. Susan's innovative thinking in this position highlighted her ability to speak directly to consumer interests while leveraging YouTube's unique capabilities.

Her early career at Google as an Interactive Program Manager for The Zoo provided her with ample exposure to interactive media, where she was instrumental in creating innovative digital experiences that captivated users. Additionally, her role as a Web Producer at The New York Times equipped her with significant insights into content creation and distribution, further enhancing her expertise in media development.

Overall, Susan Agliata's career trajectory demonstrates her exceptional growth in the digital media and partnership management landscape. Her experiences allow her to understand the intricacies of cross-functional team dynamics, stakeholder alignment, and strategic development, making her a valuable asset to any organization she undertakes.

Notable Achievements

Throughout her career, Susan Agliata has amassed numerous notable achievements that attest to her relentless pursuit of excellence and her remarkable ability to forge successful partnerships. At Samsung Electronics America, Susan has played a central role in driving forward-thinking initiatives that revolutionize the way consumers engage with digital products. Her knack for identifying lucrative partnership opportunities has resulted in strengthened brand positioning and expansion into new markets.

At VICE Media, her strategic initiatives garnered significant attention, leading to various successful collaborations that enhanced the company's reputation in the digital media space. Her efforts led to the successful launch of high-impact campaigns that captured the attention of global audiences while delivering robust results for the brand.

Susan's experience at Google also saw her contributing to groundbreaking projects that enhanced user engagement and demonstrated the power of creative digital solutions. Her impact was significant enough to gain recognition within the organization, solidifying her position as a talented leader in the tech and media sectors.

Overall, Susan Agliata embodies the spirit of innovation and strategic partnership management. She continues to elevate the standards of collaboration and success, ensuring that her work contributes positively to her organization and the industry at large. With an exemplary educational background and a remarkable career trajectory, Susan remains a well-respected figure in the realms of business development, media, and technology.

Related Questions

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Susan Agliata
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Location

New York City Metropolitan Area