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Susan Kamenar

Digital Strategist, Producer, Journalist

Susan Kamenar is a highly experienced professional who has a diverse background in digital strategy, partnerships, and business development. She obtained her education from the College Of Charleston and has held key roles in renowned organizations such as National Geographic, Maverick Management, Creative Artists Agency, Sony Music Entertainment, Sydney Festival, Ketchum, and the European Parliament. Susan is the founder of Coppr Creative, showcasing her entrepreneurial spirit and leadership skills.

Highlights

Apr 18 · linkedin

No, I was not part of this amazing "Feat. NATURE" #EarthDay campaign but am flattered that I had a few people ask and am a-okay with my professional brand being Entertainment x Earth.

If you haven't seen this yet, NATURE is officially an artist on Spotify that can be credited and receive royalties, which will go towards conservation efforts. The initiative launched with a playlist of original songs and remixes by a group of global artists that you can stream (and therefore help fund conservation efforts), and NATURE can be credited from now on!

What I love about this campaign: 🌍 Giving nature rights - While nature's official legal rights will be battled out in courts, we don't have to wait to make progress. Private companies, non-profits, and people can come together to take steps forward in recognizing her rights. 🌍 Not just entertainment, ongoing impact - So many times there are one-off events, which are great and have their place, but the structure of this program ensures ongoing impact from royalties, and not just from their launch songs but any that feat. NATURE moving forward. 🌍 Simplicity for artists / labels - Music industry friends, while original songs are great, pretty sure you can also simply add "feat. NATURE" remixes to your releases and still make an impact! Get in touch with the organization behind this - Museum for the United Nations - UN Live and maybe they even have artists who can create those remixes for free (if not, they should offer that). 🌍 The campaign creative - I'm a sucker for a good pun and they nailed it - "4.6 billion years ago a star was born", etc. Punchy phrases like this combined with bold colors and the evolving sphere of natural elements had me hooked right away. 🌍 The music itself - I am thoroughly enjoying this playlist and appreciate the global nature of artists featured, give it a listen!

https://lnkd.in/guZpSYu9

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United States