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Sushma Padmanabhan

Product Management - Experience with B2C & B2B products - Innovation Catalyst - Chartered Financial Analyst (CFA), ICFAI

Sushma Padmanabhan is a seasoned professional with over 20 years of experience in the finance industry, specializing in product management.1 She has held several key positions throughout her career, including:

  1. Head of Product Management at Bell Rock Advisors
  2. Senior Product Manager for DIY Tax product at Intuit
  3. Finance Manager at SYPHER
  4. Advanced Tax Analyst at Ernst & Young Global Consulting Services

As Head of Product Management at Bell Rock, Sushma achieved significant accomplishments:

  • Defined ideal customer personas, user journeys, and market sizing (TAM, SAM, SOM)
  • Conducted market positioning and competitive analysis
  • Formulated and managed go-to-market strategies
  • Successfully launched a new product within nine months after previous unsuccessful attempts
  • Led cross-departmental teams to roll out and scale new SaaS products1

Sushma's expertise includes:

  • Design for Delight (D4D) approach
  • Fail-fast methodologies
  • Data-driven decision making
  • Rapid prototyping and experimentation (e.g., A/B testing)

Her educational background includes:

  • Bachelor of Commerce in Finance
  • Master of Commerce in International Business/Trade/Commerce
  • Chartered Financial Analyst (CFA) qualification

Sushma has also been granted a US patent (US 9,613,380 B2) for developing a platform that allows financial experts to share templates with small business owners worldwide using machine learning and crowdsourcing.1

Her LinkedIn username is sushmap, and she can be contacted via email at sushma.prashant@gmail.com.

Highlights

Bellrock - Risk Advisory & Advocacy
About us - Bellrock Advisory
Jan 2 · zoominfo.com
Contact Sushma Padmanabhan, Email: s***@omegahms.com ...
Apr 23 · toptal.com
Sushma Padmanabhan - Product Managers | Toptal
Sushma Padmanabhan - Product Managers | Toptal

Related Questions

What are Sushma Padmanabhan's key achievements in product management?
How does Sushma Padmanabhan apply Designing for Delight (D4D) in her work?
What specific products has Sushma Padmanabhan managed at Bell Rock Advisors?
How does Sushma Padmanabhan's experience at Intuit compare to her role at Bell Rock Advisors?
What methodologies does Sushma Padmanabhan use for rapid prototyping and experimentation?
Sushma Padmanabhan
Sushma Padmanabhan, photo 1
Sushma Padmanabhan, photo 2
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Location

Helsinki, Uusimaa, Finland