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Suzanne Muchin

Principal at Mind + Matter Studio; Co-Founder at Bonfire; Co-Host at The Big Payoff Podcast

Suzanne Muchin is a Clinical Professor of Management & Organizations at Kellogg School of Management, where she teaches courses such as Selling Yourself and Your Ideas and Women’s Leadership Seminar.12 She is also a lecturer in New Venture and entrepreneurship courses.1 Additionally, Suzanne co-founded Bonfire, a talent development accelerator for women in the workplace, and co-hosts The Bonfire Podcast with Rachel Bellow.12

Before her work with Bonfire, Suzanne was a founding partner and lead strategist of Mind + Matter Studio, and a founder of Frequency540, a strategic communications agency that acquired her first brand strategy firm, ROI Ventures.1 She also launched and developed ROI Ventures’ incubator (Return on Inspiration Labs, LLC) and its media arm (ROI Distributed, LLC) with Rachel Bellow.1 In 2012, she was inducted into the Chicago Entrepreneur Hall of Fame.12

Suzanne Muchin's earlier career includes serving as CEO of Civitas, a communication agency for the early childhood field, for 11 years.1 She also worked at Teach For America, beginning as a Charter Corps member teaching eighth-grade Spanish in the South Bronx and later becoming the Vice President for Programs.1

Suzanne is an investor in impact companies, a mentor to entrepreneurs at 1871 and TechStars, and an LP and Advisory Board member for MATH Venture Partners.1 She is a Wexner Heritage Member and serves on the Board of Directors of the Chicagoland Entrepreneurial Center (1871).123 She has served as an Independent Director at Knightscope (NASDAQ: KSCP) and is currently an Independent Director of Fooda.12 In 2022, Suzanne and her husband, David Brown, received the Human Rights Medallion from the American Jewish Congress.12 She often runs on the Chicago lakefront path.12

Highlights

Sep 1 · linkedin

This morning feels like October 8 all over again. If you don't know why, then you aren't paying attention. If you think it is only your Jewish friends and colleagues who are not OK, ask if it was only Black Americans who were not OK on May 25, 2020, or if the LGBTQ+ community were the only ones harmed and grieving on June 12, 2016.

We. We. We.

As my husband and I tried to fall asleep last night, I kept asking: why? Why would they execute them now? And how? How do parents go on after learning that their child was alive just a few days ago, and soldiers who could have rescued them were in the tunnels...right there, but instead, found their dead bodies? How do you live with the split screen of what could have been? How do you not imagine those last moments when the six of them (Hersh, Eden, Carmel, Almog, Alex, and Ori) said the she'mah while on their knees with guns pointed at their heads?

And then the silence once again from people who have followed Jewish and Israeli friends and colleagues for the last ten months as if our stories have nothing to do with you (voyeurs to our pain as a nation and a people).

But this was always about you because it was always about all of us. If you take one thing away from the 330 days of bravery, generosity, humility, and courage from Rachel Goldberg-Polin and John Polin and their unimaginable grief, it is we not me—extremism vs. all other forms of rule or religion.

Meanwhile, back on campus:

At CUNY Hunter, demonstrators hold a sign reading "Bring the War Home" with an image of an assault rifle next to a sign that reads "It is right to rebel, Hillel go to hell." At Temple University, a demonstration migrated towards the Temple Hillel building and chanted with megaphones to those inside. At the University of Pittsburgh, two Jewish students wearing kippot were attacked with a glass bottle. At The University of Texas, Dallas, the SJP has called to "Stop the normalization" of Jewish organizations (including the ADL, the AJC, Hillel, the JCRC, and the Muslim Jewish group on campus). At McGill, chalking on the sidewalk read, "October 7 was justified."

This is not about being pro-Palestinian (only). It is anti-Jewish hate. Now is the time to decide if you will stand FOR something or...be a bystander. If not now, when?

May their memories be a blessing.

May 15 · linkedin

An eye-opening challenge I give students in my course at Northwestern University - Kellogg School of Management— is to spend the week asking others a question other than "How are you?". The goal isn't callousness—quite the opposite. It is to gain more awareness of the weight of this question and the worthiness of listening to the answer. Too often, we use that question as a throwaway, usually walking away before hearing what comes after the one-word response. Worse, we don't always look someone in the eye when saying it, so we don't know if their verbal response conveys "OK" or "I'm not OK," which could mean the difference between someone's steady-state and an ask for help.

Here on LinkedIn, throughout 2023, I was very open about talking about my mental health. My words were intended to show up as I felt to normalize that it was OK, not always to be OK. I also wanted to acknowledge that even though things weren't always great, I still showed up for work, as many people Going Through It often do. Some of us do this because we have support systems and tools (therapy, friendships, partners, medication) to do this responsibly. Some do it because they don't feel they have a choice financially or because they have not yet admitted that they are not OK.

So, this week, when it feels necessary and essential to bring mental health awareness into our homes, places of work, friendships, and conversations on social media, I want to offer a 2024 epilogue to all I posted about last year.

I'm not out of the woods yet. Walking the Camino with a dear childhood friend was a massive line in the sand for me. It was a way to reconnect with myself and be in nature, putting one foot in front of the other for miles and miles and miles. And yes, being with my beloved Kellogg students (some of my long-time favorites are shown below) brings me true joy. But many days are still a struggle.

The war in Israel and Gaza set me back, as it has done for so many others. Every day brings another set of challenges-- emotional, political, and personal. Being on the Northwestern University campus is a gut punch every time I turn the corner on Sheridan Road and have to go by the remaining encampment. Reading about Israeli flags (and American flags!) being desecrated on campus over the weekend, referred to as "vandalism" rather than hateful, antisemitic acts, is pure gaslighting. Hostages with names we know are still underground. That makes it hard to feel a sense of being on the other side. My emotions often feel like playing the notes on a piano with the damper pedal down. It all sounds a bit low and dull.

My advice this week is always the same: if you see something in someone's eye, say something. Ask the authentic question (how are you feeling, actually?). Show more than tell that you are there without asking anything in return. As to what I tell myself when I'm down, in the words of Rainer Maria Rilke, no feeling is final. #mentalhealth

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Suzanne Muchin
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Location

Chicago, Illinois