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Tabish Gilani

Growth @ Kajabi | Ex-Replit/YouTube

Professional Background

Tabish Gilani is a seasoned growth strategist and product leader with a rich background in technology and community building. Currently, he is leading growth efforts at Kajabi, where he focuses on empowering individuals and businesses to generate revenue and realize their entrepreneurial dreams. His career is marked by a consistent trajectory towards innovation and engagement in the tech industry, underpinning his commitment to driving sustainable growth and creating valuable user experiences.

Before his role at Kajabi, Tabish made significant contributions to Replit, where he held multiple titles including Head of Product, Senior Product Manager, and Growth Product Manager. Under his leadership, Replit experienced substantial growth in user engagement and product development, solidifying its position as a leading collaborative coding platform. His expertise in product management was instrumental in fostering a community-focused approach that resonated deeply with users globally.

Tabish's journey in tech began with a notable role at YouTube Kids, where he managed the global growth strategy. He played a foundational role in expanding the platform's reach and optimizing user experience, ensuring that educational content was both engaging and accessible for children. Prior to YouTube, he was a key player at Google Canada, serving as the Product Marketing Manager for Growth, where his strategic insights aided in elevating Google's consumer business segment.

With experience spanning various startups and major tech firms, including Leap.ai (now part of Facebook), Tilt (acquired by Airbnb), and IBM, Tabish has groomed his skills in growth and analytics to cover a diverse spectrum of the tech landscape. His adept understanding of market dynamics and user needs positions him as a thought leader in product development and growth marketing.

Education and Achievements

Tabish holds a Bachelor of Applied Science (B.A.Sc.) in Engineering from the prestigious University of Toronto, where he cultivated a solid foundation in analytical thinking and problem-solving. His education has greatly influenced his career, equipping him with the skills necessary to thrive in highly technical environments and to approach challenges with a multidisciplinary perspective.

Throughout his career, Tabish has been recognized for his contributions to product growth initiatives and community engagement strategies. His ability to forge connections and foster collaboration shines through in his work; creating a culture that values user feedback has been a cornerstone of his approach. He has served as an advisor and investor in various startups, sharing his expertise and insights to help nurture the next generation of innovative companies.

Personal Interests

When he isn't steering growth at Kajabi or engaging with tech communities, Tabish enjoys immersing himself in a variety of personal interests. A self-proclaimed lover of video games, anime, and cats, he finds joy in the creative narratives and expansive worlds these interests offer. Dance and ultimate frisbee are among his favorite physical activities, highlighting his belief in the importance of a balanced lifestyle that promotes both mental and physical well-being. Additionally, his passion for education drives him to continually learn and expand his horizons, often seen with his nose deep in a book or exploring the latest trends and technologies on his laptop.

Tabish Gilani's journey is a testament to the power of adaptability and continuous learning. As he forges ahead in his career, his commitment to helping others succeed in their entrepreneurial ventures remains at the forefront of his work. He is eager to connect with like-minded individuals who share a passion for technology, growth, and creativity. His ability to pivot between roles and industries speaks volumes about his versatility and forward-thinking mindset.

Achievements

Highlights

Jun 26 · linkedin

It's been a little over 3 months since I joined Kajabi as Head of Growth and thought it's a good time to reflect on how I've spent my time here and what it means to join a new company as a growth leader! I'm not a huge fan of the 30-60-90 day checklist because I think that's too long so I index more on a first day/first week/first month plan (1-7-30)

The first day, in addition to any HR related tasks or onboarding, was figuring out who to meet with (I lead a cross functional org of 20 + other cross functional partners - finance, partnerships, etc), in what medium (Leadership team meetings, business reviews, team offsites), and what I need to know to get up to speed on the business (strategy docs, platform/product architecture review, tooling, goals, etc) as fast as possible 🏎️

The first week is putting a lot of the above into action or planning for the same. Usually, by the end of my second week, I have a clearer sense of the business, its priorities, the team's energy and skill level for the same and I can start forming an opinion on where we need to focus (usually 1-2 focus areas; on growth, it's usually acquisition or retention à la activation) including capturing all the things that I have questions about and/or make me go WTF 🤔

By the third week, I'm building out (or refining, if it already exists) our growth model (both qualitative and quantitative), diving into the product, doing product teardowns (I did a walkthrough with our VP UX getting me from signup to activation and shared it with our broader company as pain points), writing up our v1 strategy doc (shitty first draft) along with some initial experiments/projects I want to run (This is !mportant!!!. An early win has huge dividends and helps gain trust fast.), and slowly rethinking our process on how we work to make it more impact focused with better experimentation, faster iterations, and development speed ✍️

During all this, I'm meeting with customers, getting on onboarding calls, diving into our community groups, and our data to learn more.

It's been a little over 3 months and we've had a clear strategy on growth for a while now with some early wins, both on product and process already 🚀 We have a team that's pumped about the challenges we're tackling, learning everyday, and striving to be better (growth compounds) 🔥

If you're an ambitious individual who likes moving fast and wants to work on helping ambitious creators become successful entrepreneurs, join us. We're building the future of creator commerce :)

We have 2 openings on product as well for Analytics & Creator Tools! https://lnkd.in/dC_7K6fV https://lnkd.in/dZ_VhvCG

Related Questions

How did Tabish Gilani develop his expertise in product management and growth strategies?
What are some specific achievements of Tabish Gilani at Replit that contributed to the platform's success?
In what ways has Tabish Gilani leveraged his education in engineering from the University of Toronto in his tech career?
How does Tabish Gilani balance his professional life at Kajabi with his personal interests in gaming and education?
What insights does Tabish Gilani have for startups looking to enhance their growth strategies?
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Location

San Francisco Bay Area