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Tami McQueen
Venture Capital - Startup Showdown
Tami McQueen is a seasoned professional with over 15 years of experience driving results for hyper-growth organizations through process-driven, scalable, and repeatable marketing models.
Her expertise lies in go-to-market strategies, brand development, engagement, and immediate growth, with a passion for innovative approaches that fuel disruption.
Tami co-founded 31south and Summit House, leading a transformative creative marketing agency before venturing into entrepreneurship.
She was also the first marketing hire at SalesLoft, one of the fastest-growing B2B SaaS startups, and led Global Social Strategy for Women Who Code.
Throughout her career, she has collaborated with global brands such as ActionIQ, Agility Recovery, Major League Rugby, and Women Who Code, among others.
A strong advocate for disruptive marketing, Tami thrives on taking risks to drive brand traction and emphasizes humanizing communications for authenticity.
Based in Atlanta, Tami embraces the city's potential and cultural richness while being rooted in her South African heritage.
Tami holds a Master of Science in Communication and a Bachelor of Science in Advertising from Murray State University.
Currently, she serves as the Vice President of Marketing at Panoramic Ventures and has been involved in diverse roles such as Match Day Host at Rugby ATL and Mentor at Techstars.
Highlights
I started playing golf four months ago.
This week, I sat down with The Wall Street Journal to share my experience as a rookie on the course and the valuable impact, both personally and professionally.
Let's start with why.
I wanted a physical and mental challenge that would catapult me out of my comfort zone.
And that it has 😅
I joined Intown Golf Club and started taking lessons from a pro. After four lessons with mind-blowing Trackman data, I played my first round on the Champions Course* at PGA National Resort.
*I do not recommend this approach.
The former D1 athlete in me believes I'll earn a PGA TOUR card next year. The first sentence of the WSJ article says otherwise 🙃
"Standout golfers who aren’t quite PGA Tour material now have somewhere else to play professionally: Corporate America."
In all seriousness, I couldn't agree more with the opportunity to extend the work day on the course with colleagues. The days are longer now, and it's a great way to connect outside the office and spend time with my BIP Capital colleagues in different departments.
Golf provides an extended time period for getting to know someone, far beyond the standard lunch or happy hour. The environment is conducive to informal and open discussions about work, life, the bunker shot, and everything in between.
So what's next?
I'm working on my game and handicap—it needs it—and playing as much as I can. I'll take all the tips and advice you've got.
Thank you, Callum Borchers, for sharing my journey and shining a light on the business of golf. I'll share the article in the comments.
For business and golf, I'll leave you with this quote from Tiger Woods:
“If you don’t go out there and put in the work, if you don’t go out there and put in the effort, one – you’re not going to get the results, and two, you don’t deserve them.”
#business #golf #leadership #growthmindset
It’s very easy to be different but very difficult to be better.
How about different and better?
An outlier.
Statistically, this is accurate. Opportunistically, this is where innovation lies.
It's something that I think about every day, and when surrounded by a team that shares a similar vision, the commitment to doing the work for the people we serve is the catalyst to be different and to be better.
And I'm proud to be part of that movement.
Today, the catalyst for BIP Capital comes from almost two decades of work as a leading investment management company focused on private market investments.
Now, we have extended the Firm as a comprehensive private market investment platform that adds private equity and private credit offerings to BIP Ventures.
Taking experience from decades of service, BIP has built a durable multi-stage, multi-sector investment strategy. With the expansion of the platform, we are supporting great investment managers and producing distinctive financial products that extend the impact of the private market.
I'll share the full post in the comments.
From a marketing perspective, the need to distinguish our product brands from our management company brand has increased.
So what does this look like?
• BIP Ventures will continue to invest mainly in B2B software and tech-enabled services, providing capital and business support to help exceptional founders reach optimal outcomes. • The BIP Equity Strategies and Evergreen BDC create more long-term growth and diversification options for investors and open private market access to accredited investors.
• BIP Credit Strategies and LAGO Evergreen Credit offer lower-volatility private market opportunities with exceptional distribution and diversification.
With the expansion of the platform, we are supporting great investment managers and producing distinctive financial products that extend our ability to drive outcomes in the private markets.
I'm proud to be part of the team focused on this expansion and remain steadfast in our commitment to the same high-quality investment and performance.
Welcome to BIP Capital; an integrated private market investment platform built to create and capture opportunities.
I'm so glad you're here 👋
#venturecapital #privatemarkets #privateequity #investmentstrategies
