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Tapan Sharma
Vice President at Hungama Digital Media Entertainment Pvt. Ltd.
Professional Background
Tapan Sharma is a highly accomplished professional with extensive experience in the media and entertainment industry. Currently serving as the Vice President at Hungama, Tapan has made significant contributions to the growth and transformation of digital media. His diverse skill set encompasses areas such as audio sales, marketing, and operations, allowing him to drive revenue growth and enhance brand visibility in a rapidly evolving landscape.
Before his current role, Tapan held the position of National Head - Audio Sales at Gaana, where he played a pivotal role in spearheading innovative sales strategies to elevate the platform's audio streaming services. Prior to his tenure at Gaana, he demonstrated exemplary leadership as Assistant Vice President at Sony Pictures Networks Distribution India and as Assistant Vice President at Fever 104 FM, where he was responsible for radio sales and partnerships. Tapan's journey in the radio industry began with his role as Station Head at 94.3 MY FM, showcasing his ability to manage and lead teams effectively.
His career also includes leadership positions at BIG 92.7 FM, where he was responsible for sales strategies that enhanced audience engagement and revenue. Tapan began his professional journey as a Manager of Sales & Operations at Essar Telecom Retail Ltd., where he honed his skills in managing operations and driving sales performance. His experience as a Senior Executive at Bharti Airtel Limited further solidified his foundation in sales and customer service.
Education and Achievements
Tapan Sharma's academic background is equally impressive, having earned a Bachelor's degree in Computer Science from Devi Ahilya University. This technical foundation laid the groundwork for his future endeavors in the fast-paced world of digital marketing and media.
In addition to his undergraduate studies, Tapan has pursued several postgraduate programs that showcase his commitment to continuous learning and professional development. He completed a Postgraduate Program in Data Science and Big Data at the Institute of Management Technology in Ghaziabad, where he gained expertise in data-driven decision-making and analytics, further enhancing his strategic capabilities in business environments.
Moreover, Tapan holds a PG in Advertising Management & Public Relations from the renowned Mudra Institute of Communications, Ahmedabad (MICA), an institution known for its focus on communication and marketing excellence. His comprehensive understanding of advertising dynamics and public relations strategies has enabled him to craft successful campaigns that resonate with audiences.
To round off his educational credentials, Tapan pursued a PG Certificate in Digital Marketing at MICA, which has equipped him with the latest trends and best practices in digital strategy, content marketing, and social media engagement. Together, these educational qualifications have positioned Tapan as an authority in the intersection of technology and marketing.
Achievements
Tapan Sharma has not only excelled in his roles but has also achieved remarkable milestones that highlight his influence in the industry. His leadership at Hungama has been instrumental in the organization expanding its digital footprint and enhancing user engagement through innovative content offerings.
During his tenure at Gaana, Tapan's strategic initiatives led to a significant increase in audio sales, establishing the platform as a major player in the audio streaming market. His accomplishments at Sony Pictures Networks and Fever 104 FM further underscore his talent in fostering cross-functional collaboration and developing high-performing teams that deliver exceptional results.
In the radio industry, Tapan’s ability to analyze market trends and audience preferences has enabled him to craft compelling marketing strategies that attract listeners and advertisers alike. His foresight in adapting to technological changes has kept the stations he managed ahead of competitors, driving not only consistent revenues but also fostering brand loyalty among audiences.
Tapan is known for his commitment to mentoring and guiding young professionals entering the media and marketing landscape, underscoring his dedication to nurturing talent and sharing knowledge with the next generation of leaders. His journey from a technical background in computer science to holding transformative roles in media exemplifies the potential for growth and innovation in the face of changing industry dynamics.
