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Taylor Baird

Market research and consultative services for sports and entertainment facilities

Taylor Baird is the Manager of Collegiate Partnerships at CSL, a position he has held since June 2023. Prior to this role, he served as a Senior Analyst at CSL starting in October 2018 and began his career there as an Analyst in March 2015. His responsibilities include researching and presenting feasibility studies for various projects, particularly in the context of collegiate partnerships and sports facilities.234

Baird has over 16 years of industry experience, which has contributed to his expertise in assessing market conditions and financial impacts for clients.3 His recent work includes presenting findings from a feasibility study on a proposed baseball stadium in Jersey Village, Texas, where he analyzed local demographics, economic conditions, and community interest in supporting a new team.1

He is based in the Dallas/Fort Worth area and is active on LinkedIn under the username taylorbaird.4

Highlights

Apr 22 · linkedin

In January of 2023, Vox decided that hockey communities were not in their future growth plans. I could have folded up shop then, capping a 12-season run as a credentialed media member and said goodbye to a passion project. It sure would have been the easier path.

Instead, I went to work. I’m proud to have created a whole new platform to keep the Dallas Stars community connected to their favorite team through thoughtful analysis and lighthearted fun, as sports are intended to be. I created Defending Big D Media LLC to keep it independent, no longer at the whims of executives that don’t see value in anything beyond hyper growth metrics driven by more instead of by quality and community building.

I never had “own a small business” as a goal of mine, but here I am.

May 7 · linkedin

Game 7 for the Stars vs Blues is tonight, and I wrote about how sports fandom allows you to move the goal posts on "success" as your team continues to have success in the postseason.

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Taylor Baird
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Location

Dallas, Texas, United States