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Teodora Ivanova - Limon
Commercial exec in tech, data and content | Google | GM | VP Partnerships | HBS
Teodora Ivanova - Limon is a seasoned professional in the sports and media technology industry, currently serving as the General Manager for Europe at Infinite Athlete, focusing on Sports and Media Partnerships.1 Her career trajectory showcases a wealth of experience in transformative technologies and business development.
Career Highlights
Google Experience:: Prior to her current role, Teodora spent 12 years at Google, working in the web2 space.3 During her time there, she was involved with Google TV, indicating a strong background in digital media and entertainment technology.4
Transition to Web3:: In August 2022, Teodora made a significant career move by joining Dapper Labs as their VP of Global Football Partnerships.3 This transition marked her entry into the web3 and blockchain space, particularly in the realm of sports.
Current Role:: At Infinite Athlete, Teodora is responsible for building sustainable businesses around transformative technologies that impact people's lives.1 Her role likely involves leveraging her extensive experience in sports and media tech to drive partnerships and growth in the European market.
Expertise and Interests
- Technology Focus: Teodora has a keen interest in web3, sports technology, and artificial intelligence in sports business.5
- Leadership: With over 35 years of experience in sports and media tech, she is recognized as a C-suite executive with expertise in strategy, product development, innovation, OTT, digital technologies, and both B2B and D2C business models.2
- Public Speaking: Teodora is known as a public speaker, often referred to as "A guy with a scarf" in her professional descriptions.24
Education
Teodora is an alumna of Harvard Business School, having recently attended her 15th reunion.6 This educational background likely contributes to her strategic approach in business leadership.
Teodora Ivanova - Limon's career exemplifies a blend of traditional media technology experience with cutting-edge developments in web3 and sports tech, positioning her as a leader in the evolving landscape of digital sports and media partnerships.
Highlights
Grateful - that's the feeling I am left post my 15th Harvard Business School reunion.
What an extraordinary weekend full of human storytelling and connections. A business school put us together but it's the curves and ups and downs of our lives that seem to have brought us much closer than ever before.
In my (poor) attempt to summarise so many insights, I have come home thinking about the following:
💡 In the exponential age of AI, businesses need to think about value holistically - beyond the immediate product, what are the ecosystems you are enabling and what learning (from data) is your business getting. (Karim Lakhani)
⚙ Crafting our lives to focus on value-creating activities (meditation for me), with clear understanding of your personal drivers (Joy & Meaning for me) puts the control back into our hands to have the life we chose (Leslie Perlow)
🔅 Too many learnings on happiness from Arthur Brooks but one specific equation stuck with me - your happiness is the ratio of Haves/Wants. We often think just about the nominator but reducing the denominator has larger impact. Reverse wish lists (i.e. crossing out your wants) is my new mantra.
🙏 with gratitude to all my classmates and teachers, feeling lucky to be part of this community
Looking forward to attending SportsPro Madrid again this year and discuss the implications of AI in the business of sports.
Together with Mike Armstrong, and with the help of Lorraine Moalosi, we will attempt to make some sense of the latest tech buzz word, and explain why this one is here to stay. AI is not just another trend, it is the next phase of computing which will fundamentally transform how users and businesses interact.
#SPMadrid #sporttech #ai
