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Thanmai Deekshith of SafetyConnect
Co-Founder of SafetyConnect
Thanmai Deekshith is the Co-Founder of SafetyConnect, a company focused on enhancing safety and efficiency for large enterprises through innovative technology. He has been in this role since June 2015, overseeing product development and sales efforts. SafetyConnect aims to reduce road and job-related accidents by up to 70% using an AI-based mobile application and safety software, which is utilized by several Fortune 500 companies, including Cargill and Gilbarco.1
Thanmai holds a Bachelor of Engineering in Mechanical Engineering from PESIT, where he graduated with First Class Distinction. He also completed an Executive Education program in Entrepreneurship at the University of California, Berkeley, from 2018 to 2019.1 His background includes experience in product management, design, marketing, and sales, with a strong passion for IoT and fleet management software.2
In addition to his professional achievements, Thanmai is proficient in English, Hindi, and has limited working proficiency in Kannada.1
Highlights
In the aftermath of COVID-19, I started reading about health communication, and one thing that caught my attention was Behavior Change Communication (BCC). This model is all about the strategic use of communication to inspire individuals and communities to adopt healthier, more sustainable practices. Reflecting on this, I believe that by understanding and applying the essence of BCC, we can significantly advance safety in the workplace as well.
To start, it's important to recognize the stages of behavior change that BCC outlines, which help us understand the steps a person undergoes while changing behavior. These stages, as per The Transtheoretical Model, include:
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Precontemplation: The individual is not yet considering change.
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Contemplation: The individual starts to recognize the need for change but hasn’t committed yet.
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Preparation: The individual plans to take action soon and may start making small changes.
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Action: The individual actively takes steps to change behavior.
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Maintenance: The individual works to sustain the new behavior over time.
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Termination: The individual has fully integrated the change and no longer feels the need for old behaviors.
👉 By identifying which stage employees are in, you can better tailor your communication strategies to support them effectively. For instance, those in the contemplation stage may benefit from communication that provides clear reasons and benefits for changing, while those in the maintenance stage might need encouragement to sustain their new habits.
👉 Moreover, you need to understand the environment your employees are in and determine if it supports the desired behavior change. Do they feel capable of shifting from unsafe behaviors to safer ones? Do they have supportive relationships that encourage and reinforce this change?
👉 Equally important is the need to understand the barriers that may be preventing employees from adopting safer behaviors. Whether it’s a lack of awareness, insufficient resources, or peer pressure, identifying these obstacles is key to overcoming them.
👉 You must also set clear communication goals. Define the behavioral objectives—what specific behavior change do you want to observe, and in which group? Then, decide on the communication channels that will be most effective in getting the message across, whether it’s toolbox talks, posters, or digital platforms.
👉 Another critical aspect of BCC is addressing perceived susceptibility, severity, and benefits. Employees need to understand their susceptibility to risks, the severity of potential consequences, and the benefits of adopting safer behaviors.
Incorporating these elements into your safety communication strategies can significantly enhance their effectiveness and help us achieve the desired behavior change in the workplace.
#workplacesafety #employeesafety #bbc #bbs #behaviorchangecommunication #behaviorbasedsafety #safetyconnect #safetyfirst #safetyculture
Posters are everywhere around us - from health warnings to government scheme announcements. In the workplace, these posters often emphasize safety, motivating the employees or outlining essential tips and policies. But the real question here is - do they actually work?
While some might argue they don’t, I believe, when done right, safety posters can be incredibly effective. Here’s how:
🗣️ Language is Key: Language matters. Simple, clear communication resonates more effectively. For example - a poster aimed at construction workers should avoid jargon and be in a language they understand.
🎨 Design with Purpose: The right use of images and colors can draw attention. Understanding the psychology behind design helps in creating posters that employees won’t just glance at but will actually absorb.
📚 Quote the Experts: Using reputable sources in your posters lends them credibility. When employees see trusted information, they’re more likely to take it seriously.
📊 Infographics Are Your Friend: Infographics can break down complex safety protocols into easily understandable visuals, making the information more accessible.
📍 Location, Location, Location: Position these posters where employees see them daily, not just in common areas like lobbies. Their workspace is the best place to keep safety top of mind.
🔗 Integrate with Action: A poster alone isn’t enough. Pair it with practical actions like training sessions or safety toolbox talks to create a well-rounded approach to workplace safety.
When used correctly, safety posters can be a creative and powerful tool to keep safety fresh in everyone’s mind. They serve as daily reminders of the importance of safe behaviors, making an impact even if it’s just on a few teammates. Safety is a collective effort, and every reminder counts!
#workplacesafety #employeesafety #safebehaviors #safetyconnect #safetyposters #iec #safetytips #safetyfirst #safetyculture
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Mesh offers several powerful features including:
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Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Mesh makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Mesh's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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