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Thibault Sarlat
Senior Email Marketing & Deliverability Consultant / Digital Marketing Trainer
Thibault Sarlat: Senior Email Marketing & Deliverability Consultant
Thibault Sarlat is a seasoned professional in the field of digital marketing, specializing in email marketing and deliverability consulting. With over seven years of experience, Thibault has successfully worked with various companies to optimize their email strategies, ensuring that their marketing efforts not only reach their intended audience but also convert effectively. His expertise encompasses a broad spectrum of digital marketing, including customer engagement, data-driven interactive marketing, and email deliverability best practices.
Professional Background
Throughout his career, Thibault Sarlat has established an impressive track record of improving inbox deliverability rates and decreasing bounce rates for his clients. These accomplishments are indicative of his deep understanding of the factors that contribute to successful email marketing campaigns. He has a knack for resolving complex block issues that can hamper communication, helping organizations to maximize their return on investment (ROI) from email campaigns. His skills extend beyond just technical deliverability; he is also adept at marketing automation, which allows for seamless integration of different marketing channels and strategies.
In his previous roles, Thibault has supervised teams of 5-6 direct reports, showcasing his leadership abilities in the fast-paced digital marketing landscape. His experience as a trainer is noteworthy, having educated more than 50 corporate groups on email best practices while working at emarsys. This role not only highlights his knowledge of the industry but also his passion for sharing that knowledge, ensuring that others can benefit from his experience.
Education and Achievements
Thibault holds a degree in IT Sales Engineering with a specialization in Webmaster Option from ESSICA, obtained in 2002. This educational background laid the foundation for his understanding of web technologies and digital communication strategies. In addition, he pursued a BA in English Literature & Civilisation at Université Michel de Montaigne (Bordeaux 3), equipping him with excellent communication skills that are crucial for effective marketing.
His in-depth knowledge of email best practices is complemented by a strong understanding of the legal aspects of email marketing, including anti-spam laws such as CASL (Canadian Anti-Spam Law) and CAN-SPAM (Controlling the Assault of Non-Solicited Pornography And Marketing). This ensures that his clients are not only effective in their marketing strategies but also compliant with relevant regulations, protecting their reputations and maintaining customer trust.
Career Progression
Thibault's career has seen him hold several prestigious positions in reputable organizations. He currently serves as the Team Leader Deliverability France at Cheetah Digital, where he continues to make significant contributions to the field. Prior to this role, he was a Deliverability Consultant at emarsys, where he helped refine email strategies for a range of clients, enhancing their marketing performance. His work at Imaginform and France Télévisions Interactive further solidified his expertise, allowing him to manage and consult on various projects that required acute attention to the intricacies of digital communication.
Thibault has also made a name for himself as a public speaker and trainer. His previous roles as an instructor at the University of Paris 2 Panthéon ASSAS and INSEEC Paris allowed him to impart knowledge to the next generation of marketing professionals, emphasizing the importance of deliverability in the digital landscape. This dedication to education and mentorship speaks volumes about his commitment to the field of digital marketing and his desire to empower others.
Notable Achievements
- Increased inbox deliverability rates: Thibault has successfully improved the deliverability rates for multiple clients, allowing their marketing messages to reach their intended audiences without hindrance.
- Decrease in bounce rates: His strategies have proven effective in reducing bounce rates, optimizing deliverability, and enhancing the overall user experience.
- Resolution of block issues: Thibault has a proven ability to troubleshoot and resolve block issues, a critical skill in maintaining a healthy sender reputation.
- Educated numerous corporate teams: Having trained over 50 corporate groups, Thibault has disseminated invaluable knowledge of email best practices, enabling organizations to optimize their email marketing efforts.
- Leadership and supervisory experience: His experience leading teams amplifies his capability to foster collaboration and drive results within his organization.
In summary, Thibault Sarlat is a highly accomplished Senior Email Marketing & Deliverability Consultant whose breadth of knowledge and experience makes him a valuable asset to any organization looking to enhance its digital marketing strategy. His passion for education and commitment to helping businesses succeed sets him apart as a leader in the field. With his extensive background, Thibault continues to push the boundaries of what is possible in email marketing, establishing best practices that inspire innovation and drive results.
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Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
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- Timeline: Shows your relationship history with each contact
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- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Mesh is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Mesh as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Mesh offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Mesh takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Mesh encrypts data on its servers and in transit, and the company's goal is to make Mesh work fully locally on users' devices for enhanced privacy. Mesh is also SOC 2 Type 2 certified.
Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Mesh offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Mesh offers a Pro Plan ($10 when billed annually) with unlimited contacts. Mesh for Teams starts at $49/month/seat. The pricing structure is designed to make Mesh accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Mesh makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Mesh's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Mesh isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Mesh instead of Salesforce, Hubspot, and Pipedrive. Mesh is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Mesh can absolutely serve as your primary relationship management tool.
Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Mesh's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Mesh has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Mesh a comprehensive hub for all your relationship information.
Mesh's AI capabilities are at the forefront of personal CRM innovation. Nexus, Mesh's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Mesh has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Mesh's elegant design and powerful features. Many users describe Mesh as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Mesh eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.