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Thomas Hornung
Co-Founder & CEO at 0711 - Kommunikationsagentur für Live Communication & Events, Social Media & Influencer Management, Media Production sowie Talents, Corporate Booking & Entertainment.
Professional Background
Thomas Hornung is a seasoned expert in integrated communication, serving as the Co-Founder and CEO of 0711 Livecom GmbH, a creative full-service communications agency that has thrived since its inception in 1996. With a deep-rooted history in the entertainment sector, particularly within the German Hip-Hop scene of the late 1990s, 0711 has evolved remarkably over the years. The agency employs 25 dedicated professionals who passionately engage in live communication, event management, social media strategies, influencer management, media production, and more. Under Thomas's leadership, 0711 has built a formidable reputation, delivering top-notch services to renowned brands such as Red Bull, Mercedes-Benz, Hugo Boss, Jägermeister, and Adidas.
Thomas Hornung's career trajectory is a testament to his expertise in event organization, talent management, and strategic communication. As a co-founder, he has played a pivotal role in the agency's expansion from managing iconic music acts like Massive Töne, Kolchose, and CRO, to developing vibrant festivals and owning dynamic club venues like Club Schräglage, Perkins Park, and Wizemann. His keen marketing skills and deep understanding of youth culture and trends have been instrumental in shaping the success of various entertainment platforms.
Education and Achievements
Thomas began his professional journey as an apprentice in communication at daub & more, where he garnered foundational knowledge that would propel him into the world of integrated communication. His early experiences as a project manager at follow red GmbH and account manager at Uniplan provided him with invaluable insights into the operational aspects of managing large-scale events and projects.
Thomas Hornung further honed his skills by co-founding organizations like STR FWD and the Blockchain Future Festival, each contributing to his extensive repertoire in event organization and community engagement. His foresight in recognizing the importance of blockchain technology in the event space underscores his innovative approach and adaptability in a rapidly evolving industry.
Achievements
Some of the most significant achievements in Thomas Hornung's career include:
- Establishing 0711 Livecom GmbH as a leader in the integrated communication landscape.
- Successfully managing top German musical acts and events that resonate deeply with audiences.
- Running influential festivals such as the HipHop Open and the Mercedes-Benz Konzertsommer, which have become cultural staples in Germany.
- Fostering genuine relationships with corporate clients by creating authentic marketing strategies that engage their target demographics effectively.
Thomas Hornung embodies the spirit of creativity and passion in his work, leading his team at 0711 with a philosophy of authenticity and collaboration. His commitment to nurturing the German entertainment scene while innovatively expanding the agency's offerings speaks to his dedication as a visionary leader passionate about creating impressive experiences and lasting impressions.
