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Tiffany Hsia

Demand Gen Marketer at SmartRecruiters

Tiffany Hsia was the Demand Generation and ABM Manager at SmartRecruiters.12 In this role, she focused on helping sales set meetings and creating pipeline with large, enterprise named accounts.1 Hsia demonstrated agility in adapting marketing strategies during the COVID-19 pandemic, quickly pivoting her team's programs to address the changing business landscape.1

Some of Hsia's notable achievements at SmartRecruiters include:

  1. Implementing innovative direct mail campaigns using Sendoso, which resulted in a 14% conversion rate for meetings and influenced $2.5M in pipeline.1
  2. Rapidly adjusting marketing messaging and tactics in response to the pandemic, shifting from growth-oriented themes to more empathetic, future-focused approaches.1
  3. Transforming in-person events into virtual experiences, including webinar series, educational programs, and regional virtual events.1

It's important to note that the information about Hsia's role at SmartRecruiters is from 2020-2024.12 As of February 2025, her current professional status may have changed, but more recent information is not available in the provided search results.

Highlights

Jan 1 · tiffanyhsia.com
Tiffany Hsia | Content Designer
May 4 · sendoso.com
Extreme Makeover: How SmartRecruiters Flipped Their Marketing ...
Feb 3 · sendoso.com
39 Women in Marketing Perfect for Your Next Virtual Event - Sendoso
39 Women in Marketing Perfect for Your Next Virtual Event - Sendoso
May 17 · voyageatl.com
Check Out Tiffany Hsia Rowe's Story - Voyage ATL

Related Questions

What strategies did Tiffany Hsia implement to adapt SmartRecruiters' marketing during COVID-19?
How did Tiffany Hsia's team use Sendoso to engage with prospects?
What were the key pillars of SmartRecruiters' marketing blueprint in 2020?
How did Tiffany Hsia's team transition from in-person to virtual events?
What role did Tiffany Hsia play in flipping SmartRecruiters' marketing programs?
Tiffany Hsia
Tiffany Hsia, photo 1
Tiffany Hsia, photo 2
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Location

San Francisco Bay Area