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Tim Heard
Wellness Brand Owner and Creative Consultant for hire
Tim Heard is an entrepreneur and creative consultant with extensive experience in the wellness industry. He co-founded Not Another Design Agency in 2010, focusing on brand innovation for entrepreneurs in the health and wellness sector. In 2016, Tim and his team launched Bud Nutrition, a consumer brand dedicated to supporting couples from pre-conception to parenthood with modern and nutritionally intelligent products.2
Tim holds a Bachelor of Arts degree in Graphic Design from Middlesex University, which contributes to his creative and strategic approach to business. As the former owner of Bud Nutrition LTD and Creative Director of Not Another Design Agency, Tim has gained valuable insights and hands-on experience in the wellness industry.2
In addition to his work with Bud Nutrition, Tim has a background in corporate innovation. He served as the first Head of Intrapreneurship at Barclays and has advised numerous organizations on innovation and social impact.1 Tim is also the founder of the Circle of Intrapreneurs, a global non-profit organization that has expanded to over 100 countries.1
Currently, Tim works as a Venture Director at 11
Highlights
Did you know your gut microbiome is like a bacterial fingerprint - and it’s unique to you? Not Another Design Agency worked with the founders of The Gut Co to create a brand positioning and packaging design for their innovative range of Multi-Layered Tablet Technology® probiotic products; Gut Care, Immune Boost and Skin Health.
Do your gut a favour and see more here: www.thegutco.com
#Brand #Positioning # Packaging #thegutco #guthealth #probiotic #wellness #notanotherdesignagency
For women in the perimenopausal and menopausal phase of life, this is the brand that, as a creative team, we have wanted to create for years. In 2023, we were at last lucky enough to meet the nutritionist and insightful entrepreneur Megan Kendra Marais, who shared the same ambition and vision—and we got to work.
An estimated 13 million women across the UK are presently navigating the impact of perimenopause or menopause, constituting roughly one-third of the entire female population in the country.
We carried out our own research and found that the Kookoo target audience is very vocal, open, and straight-talking when it comes to discussing the challenges of #menopause. We also found a great deal of humour—and quite a bit of swearing—all of which we have endeavoured to distill into an honest and contemporary tone of voice for both the brand and product positioning.
Launched last week at #NOPEX24 in London, the inaugural Kookoo product, Forgetful, Moody & Tired AF?, is an innovative MenoMocktail™ supplement drink designed to ease the challenges of forgetfulness, mood swings, and persistent fatigue.
The powdered blend offers a convenient solution; simply dissolved in 300ml of water, it packs a powerful punch with its fusion of vitamins, minerals, nootropics, and adaptogens. It has a delightful fruity essence (red fruits with a hint of lemon) and delivers a refreshing experience—whether enjoyed plain, on the rocks, or garnished with a citrus twist.
Anyone reading this feeling forgetful, moody, and tired AF can subscribe at wearekookoo.com for product updates and discounts. #menopause #perimenopause #brand #packaging #nopex24 #nopex #wearekookoo #supplement #notanotherdesignagency
