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Tim Lightbourne

Co-Founder and Director Invivo & Co

Tim Lightbourne is the Co-Founder and Director of Invivo & Co, a New Zealand-based wine and spirits company he established with his childhood friend Rob Cameron in 2008.12 With a background in marketing, Lightbourne worked for companies like L'Oreal, HJ Heinz, and Group Danone before co-founding Invivo.1

Invivo & Co has become one of New Zealand's leading wine producers, winning over 600 medals and trophies since its launch.2 The company produces wines in New Zealand, Australia, Italy, France, and Argentina, as well as spirits in Ireland.2

Under Lightbourne's leadership, Invivo has achieved several notable accomplishments:

  1. Became New Zealand's first equity crowdfunded wine company in 20152
  2. Established successful collaborations with celebrities like Graham Norton and Sarah Jessica Parker23
  3. Expanded to 43 countries worldwide3
  4. Launched Invivo Air, described as "the world's first winery airline"1

Lightbourne's innovative approach to marketing and business has contributed to Invivo's success, with the company winning the 2009 New Zealand Innovation in Wine Marketing Trophy.4 His focus on storytelling and breaking "dumb rules" in the wine industry has helped Invivo stand out in a competitive market.5

Tim Lightbourne holds a Bachelor of Business from Massey University and a Post Graduate Diploma in Marketing from the University of Otago.1

Highlights

Tim Lightbourne and Rob Cameron of Invivo Wine!
Tim Lightbourne and Rob Cameron of Invivo Wine!
Jul 30 · just-drinks.com
Invivo co-founder on New Zealand wine growth, premium pricing
Invivo co-founder on New Zealand wine growth, premium pricing
Jul 6 · invivowines.com
Invivo – 100% Bullshit Free Since 2008 – Wine, Gin, Vodka
Jul 15 · en.wikipedia.org
Invivo Wines - Wikipedia

Related Questions

What inspired Tim Lightbourne to co-found Invivo & Co?
How did Tim Lightbourne's marketing experience influence Invivo & Co's strategy?
What are some of the most notable achievements of Invivo & Co under Tim Lightbourne's leadership?
How did the collaboration with Sarah Jessica Parker come about?
What makes Invivo & Co different from other wine companies?
Tim Lightbourne
Tim Lightbourne, photo 1
Tim Lightbourne, photo 2
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Location

New Zealand