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Tim West

Founder & Creative Director, Bandit

Tim West is the Founder & Creative Director of Bandit, a Brooklyn-based performance and lifestyle running apparel brand.123 He is passionate about building brands and running long distances, with a background in startup product management and ultra running.12

Professional Background

  • Co-founded Bandit with his brother Nick during the COVID-19 pandemic23
  • Previously worked as a Product Manager at several startups including Wonder, Stash, and Jet1
  • Completed a summer internship at Thomson Reuters in 20131

Creative Leadership

At Bandit, Tim leads the creative direction alongside a small team, including his brother Nick (CEO), Chief Design Officer Ardith, and a few other creative professionals.2 He emphasizes the brand's mission to "Evolve the full experience of running" by focusing on community and storytelling.3

Personal Insights

Tim describes himself as an entrepreneur who was inspired by his father's business spirit. He was a competitive soccer player and became an ultra runner during the COVID-19 pandemic, which ultimately led to the creation of Bandit.2 The brand's name is inspired by the running term for someone who runs a race without registering, which they reframe through a lens of empathy and historical context.3

In 2023, he also launched a Bandit AI-powered guided marathon training app, further expanding the brand's innovative approach to running.4

Highlights

Jun 12 · linkedin

The Program with ASICS is back. 16-weeks of Fall Marathon training with expert guidance across running, strength, nutrition, recovery, and sports psychology.

Some of my favorite work we've ever produced... Thank you to Joe Hale, Andrew Rutledge (View Source), Catie Orlando (our customer service lead and professional snot rocketer), and Nicholas Wey (Bandit Chief of Staff) for being incredible.

Jun 6 · linkedin

Th Running Room at 328 Bleecker

Related Questions

What inspired Tim West to start Bandit Running?
How did Tim West's background in ultra running influence Bandit's brand?
What are some of the challenges Tim West faced when starting Bandit?
How does Tim West's role as Creative Director shape Bandit's brand identity?
What is the significance of Tim West's brother, Nick, being the CEO of Bandit?
Tim West
Tim West, photo 1
Tim West, photo 2
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Location

New York, New York, United States