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Tom Harper

Head of Media Relations, Europe, APCO Worldwide

Tom Harper is a seasoned professional with a diverse background in media relations, journalism, and publishing.

He has held various positions at renowned organizations, including Head of Media Relations, Europe, Senior Director, and Director at APCO Worldwide.

Tom Harper has also showcased his writing skills as an Author at Biteback Publishing, covering a wide range of topics.

Prior to his role at APCO Worldwide, he made significant contributions as a Home Affairs Correspondent at The Sunday Times, Investigations Editor at The Independent, and Reporter at Mail on Sunday and London Evening Standard.

With his extensive experience and expertise, Tom Harper has become a well-rounded individual in the fields of media, communications, journalism, and publishing.

Highlights

May 1 · linkedin

I wrote a piece for Politico on major trends buffeting the media including artificial intelligence, deepfakes, and fighting disinformation in an age of dwindling resources.

The conclusion is that founders, CEOs, politicians and others in the public eye now face an exponentially increasing threat of reputational damage. In today’s media landscape, a single negative review can quickly go viral, a poorly phrased statement can trigger a global backlash and an ill-judged joke can wreck careers.

While the media world’s pace of change is dizzying, the words written by businessman Warren Buffett almost a decade ago have never been more relevant: “It takes 20 years to build a reputation and five minutes to ruin it.”

Article here:

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Location

London, England, United Kingdom