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Tom Reinsel
Sales Director at WalkMe™
Professional Background
Tom Reinsel is a seasoned Go-To-Market (GTM) field sales leader with over two decades of experience in selling and delivering high-value software solutions predominantly in technology startups. His impressive career is characterized by consistent over-achievement, where he has developed a keen ability to navigate complex sales cycles using value-based selling techniques. Tom has demonstrated an intrinsic talent for building long-standing customer relationships, which has been paramount in driving business success and customer loyalty.
Throughout his career, Tom has successfully launched multiple efficient programs and strategies aimed at enhancing brand recognition, increasing sales, boosting customer loyalty, and improving profitability. His leadership style is exemplary, having led, coached, and managed diverse teams ranging from small groups of five to expansive organizations comprising up to 350 team members. Tom’s experiences include not only direct sales but also capital raising, merger and acquisition planning, and facilitating small company exits, showcasing his versatility and business acumen.
In addition to his practical expertise, Tom is known for his excellent presentation skills, allowing him to convey complex information effectively, whether in face-to-face interactions or virtual environments. His superior forecasting abilities enable him to predict market trends and sales outcomes with remarkable accuracy, thereby reinforcing his role as a trusted advisor in the sales and technology industry.
Education and Achievements
Tom obtained both his Master of Science (MS) in Telecommunications and Data Networking and Bachelor of Science (BS) in Information Science from the University of Pittsburgh, a reputation for academic excellence and innovation in technology. His strong educational foundation has equipped him with a sound understanding of the technological landscape, which he has skillfully applied throughout his career in sales and leadership.
Tom’s career spans several notable positions that underline his capability and leadership in the technology sector. He currently serves as the Sales Director at WalkMe, where he has been instrumental in significantly enhancing the company's Go-To-Market strategies, contributing to its successful Initial Public Offering (IPO) in June 2021. Previously, he was a Strategic Account Manager at Onapsis Inc., where he managed key accounts and strategic initiatives.
His impressive career also includes significant roles such as a Named Account Manager at Okta, Inc., where he played a critical role leading up to the company's IPO in April 2017. Tom was also the co-founder and CEO of ReadyToDrone, contributing his entrepreneurial spirit to the tech startup ecosystem, as well as serving as Area Vice President at Maryville Technologies and VP of Professional Services at Fruition Partners, which was later acquired by DXC Technology. Tom’s entrepreneurial journey further includes co-founding RippleRock and founding Pepperweed, the latter of which was also acquired, signaling his capability in scaling startups and driving successful exits.
Achievements
Tom Reinsel’s remarkable skill set is underscored by his numerous achievements throughout his career in sales and management. As a leader, he has consistently excelled in identifying market opportunities and implementing innovative strategies that lead to substantial revenue growth. His proven track record demonstrates not only a strong understanding of the sales cycle but also the ability to translate vision into actionable strategy.
In addition to his direct contributions to revenue and business growth, Tom’s capability in team development and mentorship underscores his commitment to cultivating talent within the tech industry. By fostering a culture of learning and performance, he has empowered teams to achieve excellence while maintaining high levels of morale and motivation.
His experience in capital raising and merger and acquisition planning further showcases his strategic insight and transaction expertise, which have been pivotal in navigating complex business landscapes. This multifaceted approach to business, combined with his educational background and extensive career experience, positions Tom as a leading expert in GTM strategies, software sales, and team leadership.
As a life-long learner, Tom continues to seek opportunities for personal and professional growth, staying abreast of industry trends and advancements. His commitment to ongoing education serves as an inspiration to peers and teams alike, reinforcing his belief in the power of continuous improvement and the pursuit of excellence.
