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Trond Furenes
Sustainability - tech - art
Professional Background
Trond Furenes is a dynamic entrepreneur, business developer, technologist, and strategist known for his forward-thinking approach to harnessing the power of technology to improve business outcomes. With a strong focus on energy solutions and the Internet of Things (IoT), Trond currently plays a pivotal role as the Business Development Director at Smartly AS, a company within the Lyse Group that operates at the forefront of digital transformation and sustainability. His extensive experience over the past decade includes navigating both prosperous and challenging business environments, where he has adeptly scaled operations to enhance customer satisfaction and ensure robust returns on investment.
Trond possesses a profound enthusiasm for innovation, emphasizing that in today’s technologically driven market, every company must think of itself as an IT company. He believes that the only way to achieve transformative goals is to adopt new ideas and pathways. His professional journey has included significant roles in managing business activities ranging from nearshoring, offshoring to backshoring—illustrating his versatility in adapting business strategies to optimize efficiency and customer value.
In addition to his managerial responsibilities, Trond has co-founded and served on the boards of various companies, further solidifying his reputation as a leader in business development and strategy formulation. His passion for creating value extends to leveraging new technologies and methodologies that ameliorate existing processes.
Education and Achievements
Trond Furenes has an impressive educational background, which has equipped him with the skills necessary for his multifaceted roles in business and technology. He studied Allmennfaglig at St. Svithun VGS, providing him a solid foundation in general studies before pursuing advanced education in service management at the University of Stavanger. Here, he completed both his Bachelor’s degree and his Master’s degree in Service Management, enriching his understanding of customer service and operational efficiency.
Furthering his expertise, Trond engaged in specialized studies focused on Global Energy Transition at Vrije Universiteit Amsterdam (VU Amsterdam) and further expanded his knowledge of sustainable business practices through a course at BI Norwegian Business School that focused on sustainability as a business model and competitive advantage. This diverse educational background has uniquely positioned him to lead initiatives in renewable energy and sustainability while focusing on innovation and customer satisfaction.
Trond’s achievements span across various roles that he has held throughout his career, including playing a significant role in developing businesses focused on energy and technology solutions. His leadership at Smartly AS showcases his capability in pushing boundaries and fostering a culture of innovation while driving technology adoption to support a more sustainable society.
Achievements
Throughout his career, Trond Furenes has been associated with numerous ventures and organizational roles that highlight his leadership and innovative spirit. As the Business Development Director at Smartly AS, he has been instrumental in developing energy-efficient IoT solutions that not only enhance operational efficiency but also promote sustainability. His deep understanding of market dynamics allows him to identify and cultivate new business opportunities, leveraging digital transformation through open data initiatives.
Trond’s entrepreneurial spirit led him to establish and manage several companies. As the Former Owner of Vintage Concept Club and INI Consulting AS, he successfully guided these organizations through various phases of growth and restructuring. His stint as the Managing Director at Nordic Smart Buildings emphasized his commitment to promoting smart technologies within the building industry, contributing to smarter and more environmentally friendly infrastructure solutions.
His involvement as a board member of SmartCrowding AS and other organizations reflects Trond’s strategic foresight in aligning technology with business needs. He has consistently focused on increasing sales while reducing costs for the companies he has worked with, ensuring successful implementations of cloud services and applications crucial for modern businesses.
Moreover, as a former marketing manager at Hesbynett AS and sales manager at NetPower Consulting AS, Trond demonstrated his proficiency in driving company revenues through strategic marketing and sales initiatives. His broad experience as a consultant, manager, and business owner provides him with a well-rounded perspective on the intricacies of operating and developing successful organizations.
Trond’s commitment to furthering his education and applying his knowledge to create practical business solutions has placed him at the forefront of innovation in the business landscape. He continues to lead by example, paving the way for the next generation of leaders in technology and business development.
