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Tulika Shukla

Marketing Director, Unacademy

Tulika Shukla is an experienced marketing professional currently serving as the Marketing Director - Brand and Content at Unacademy, a position she has held since June 2023.13 With a strong background in the internet industry, Tulika has demonstrated expertise in various aspects of marketing, including brand strategy, team management, strategic alliances, partnerships, and negotiations.3

Prior to her current role, Tulika held several positions at Unacademy and other companies:

  1. Associate Director, Brand Marketing at Unacademy (August 2021 - July 2023)3
  2. Associate Director, Brand Marketing at Mastree (February 2021 - July 2021)3
  3. Associate Vice President Brand Marketing at RentoMojo (February 2019 - February 2021)3
  4. Brand Marketing & Strategic Alliances at RentoMojo (January 2018 - January 2019)3
  5. Brand Manager at RentoMojo (February 2016 - December 2017)3
  6. Brand Manager at Just Buy Live (July 2015 - January 2016)3
  7. Marketing Manager at DY Works (November 2012 - June 2015)3

Tulika's educational background includes:

  • PGDM in Marketing from ITM Group of Institutions (2011-2013)13
  • Bachelor of Pharmaceutical Science from Nagpur University (2006-2010)1

In her current role at Unacademy, Tulika has been responsible for scaling core online test prep categories, creating educator-facing brand properties, experimenting with new content formats, and implementing marketing frameworks for offline Unacademy Centres.3 Her expertise spans various areas of marketing, including digital marketing, brand management, strategic planning, and marketing communications.2

Highlights

Jun 12 · linkedin

We're on the lookout for passionate Educators ready to join forces with us and revolutionize the world of education. Great perks and benefits and the opportunity to create impactful learning experiences for learners across the country. Become part of a community that will make a real difference. This is your opportunity to shine!

Join Unacademy Stars - the Biggest Educator Launchpad Program.

Apply here -

May 27 · linkedin

The third edition of Unacademy IPL Wrap Up film is here!

Feed your Focus, rest will follow 🎯

Related Questions

What are some of the key strategies Tulika Shukla has implemented at Unacademy?
How has Tulika Shukla's background in pharmaceutical science influenced her marketing career?
What challenges has Tulika Shukla faced in her role at Unacademy?
How did Tulika Shukla's experience at Mastree prepare her for her current position at Unacademy?
What innovative content formats has Tulika Shukla introduced at Unacademy?
Tulika Shukla
Tulika Shukla, photo 1
Tulika Shukla, photo 2
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Location

Bengaluru, Karnataka, India