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Tyler Goulet

Building @ Aisle (gotoaisle.com)

Tyler Goulet is a seasoned professional with over 8 years of experience in marketing, success, and sales within growth-stage, product-led SaaS companies. Tyler is PMMC certified and boasts expertise in product and customer marketing, e-commerce/retail strategies focusing on retention and acquisition, email & SMS marketing, data analytics, and customer relationship management. Tyler pursued a BS in Marketing/Marketing Management and Telecommunications at Indiana University - Kelley School of Business.

Highlights

Apr 4 · linkedin

For those who are unaware, I was one of many individuals impacted by the recent layoffs at Klaviyo. While I initially intended to jump back into a full-time role, I opted to take on some freelance work with a startup and spend extra time with loved ones, and have recently started the job search.

𝐇𝐞𝐫𝐞'𝐬 𝐰𝐡𝐚𝐭 𝐲𝐨𝐮 𝐧𝐞𝐞𝐝 𝐭𝐨 𝐤𝐧𝐨𝐰: • I prioritize growth over comfort. In 2021, with 8+ years in enterprise customer-facing roles across customer success and sales, I joined Klaviyo's product marketing team (best career pivot I've made). • I crafted messaging for several high-visibility integrations and machine learning features launched to over 100K paying customers. • I built a competitive enablement program from scratch and led company-wide training (including the implementation of Klue). • I collaborated on go-to-market plans for complex products early in the process that involved market, competitive, and customer research. • I gained experience leading cross-functional teams and managing stakeholders, both internally (marketing, enablement, creative) and externally (tech partners, agency partners). • I know how to adapt to change and have a bias toward doing, having worked as part of a small PMM team where priorities were constantly changing.

I have already had the chance to chat with some amazing companies, reconnect with old colleagues, and set up informational interviews to help guide my search — which 𝘐 𝘩𝘪𝘨𝘩𝘭𝘺 𝘳𝘦𝘤𝘰𝘮𝘮𝘦𝘯𝘥 𝘧𝘰𝘳 𝘢𝘤𝘵𝘪𝘷𝘦 𝘫𝘰𝘣 𝘴𝘦𝘦𝘬𝘦𝘳𝘴 — but I'm hoping my LinkedIn network can help me organically source some new opportunities.

I am looking for product marketing or product marketing adjacent opportunities at a growth company with a small or budding team.

#productmarketing #opentowork #jobsearching #jobseeker #recruitment #jobsearching #ecommerce

Tyler Goulet
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Location

Los Angeles, California, United States