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Uwe Reichelt

European Sales Director OE bei SRAM Deutschland GmbH

Uwe Reichelt has amassed extensive experience in the cycling and automotive industries over the course of his career.

He currently serves as the Board Member of Cycling Industries Europe and previously held the role of European Sales Director OE at SRAM Deutschland GmbH.

Prior to that, Reichelt held key positions at CONTINENTAL Reifen Deutschland GmbH, where he was responsible for Sales, Marketing, Product Management, and Research & Development of Motorcycle Tyres.

His journey in the industry includes roles such as Sales Director at PRO FEET GmbH, GROFA GmbH, and CICLOSPORT GmbH.

Reichelt also contributed his expertise at Global Motorsport Group as the Sales & Marketing Director and at W.L. Gore & Associates GmbH as the Business Unit Leader for Gloves & Accessories.

His global perspective was honed through his role as the Global Sales & Marketing Leader for Motorcycle Products at WL Gore & Associates and as the Sales and Marketing Director at Hein Gericke GmbH.

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Location

Würzburg Area, Germany