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Valeria Tornaghi
Sr. marketing and Business Manager I Ex-Google, McDonald's
Professional Background
Valeria Tornaghi is a distinguished Senior Marketing and Business Manager with over a decade of experience in the vibrant and dynamic realm of marketing. With a profound expertise in international program management, she has successfully blended her passion for brand development with strategic business growth. Her career has flourished through diverse roles in marketing, cumulatively building a broad spectrum of skills, especially in the areas of product positioning, sales strategy, and portfolio development. Valeria’s ability to craft compelling narratives makes her a natural storyteller, adept at engaging audiences through her superior writing, speaking, and editing capabilities.
Possessing a comprehensive understanding of multichannel communications, Valeria has experience across various platforms, including press office, public relations, digital media, and social channels. Her strategic insight is evident in her capability to implement effective marketing strategies that not only resonate with consumers but significantly enhance business results. She has honed her expertise in building and managing teams, demonstrating an unyielding commitment to developing talent and fostering collaborative environments.
Over the years, Valeria has made significant strides in her career, culminating in her current role as the Global Head of Merchandising Business at IL GRUPPO VORWERK. In this position, she continues to lead exciting initiatives while cultivating innovative marketing approaches that drive the company's growth trajectory.
Education and Achievements
Valeria's educational background is as impressive as her professional journey. She has studied under esteemed professionals, including a leadership course led by Senior Coach Barry Martin, which focused on leadership across cultures and geographies. Her dedication to continuous learning is further underscored by her studies in SEO copywriting at Ninja Academy, internal customer orientation at Cegos, and change management foundations at APMG International.
In addition, Valeria has pursued advanced studies at Columbia Business School, where she completed a course in Digital Marketing: Customer Engagement, Social Media, Planning & Analytics. She holds a Master’s degree in Marketing from the Università degli Studi di Milano, alongside a degree in Marketing, Communications, and Philosophy from the same prestigious institution. Earlier, she completed her diploma at the Liceo Classico B. Zucchi, establishing a solid foundation for her future endeavors.
Achievements
Throughout her career, Valeria Tornaghi has achieved remarkable feats that testify to her talent and determination. As the Global Head of Merchandising Business at IL GRUPPO VORWERK, she has been instrumental in driving forward-thinking strategies that have earned the company greater visibility and market share. Previously, as the Head of Global Marketing Partnerships and various marketing managerial roles within the same organization, she effectively led marketing campaigns that transformed brand positioning and product launch strategies.
Valeria’s experience extends beyond IL GRUPPO VORWERK, with significant contributions at renowned organizations like Ketchum, where she acted as the PR Account Executive for the USA Pavilion at Expo Milano 2015, and McDonald’s Corporation as a Communication Specialist. Her exciting tenure as a Program Manager for Google Street View at Google presented unique challenges and opportunities, further diversifying her extensive portfolio.
With a unique combination of creativity and analytical skills, Valeria Tornaghi exemplifies what it means to be a leader in the marketing field. Her multidisciplinary approach and her ability to adapt in fast-paced environments make her an exceptional asset in any organization she works with. Her commitment to excellence and passion for developing innovative marketing strategies continue to drive her success and inspire those around her.
