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Valerie Carlson
Corporate Communications | MarComm | Writing & Editing | Executive Branding | Published Author
Valerie Carlson is an experienced Executive Communications Consultant currently working at Lions & Tigers. With a career spanning over 20 years in corporate communications and marketing, she has established herself as a skilled professional in her field.2
Professional Background
Valerie's expertise lies in various aspects of communication, including:
- Message platforms
- Thought leadership
- Keynote speeches
- Public relations
- Ad copy
- Blogs
- Social media
Her work is characterized by clear and concise wording, wit when appropriate, and content that is unique, impactful, and on-brand.1
Notable Projects
Throughout her career, Valerie has worked on several significant projects:
- Smartsheet's EMEA Conference: Wrote Day 1 keynote speeches for the CEO and executives at Smartsheet's inaugural customer conference in the EMEA region.1
- Accela's Annual Customer Conference: Scripted the CEO's 30-minute opening keynote speech for the company's 2022 in-person annual customer conference.1
- Brand Rejuvenation: Launched a brand rejuvenation project, creating the tagline "The Heart of Government" and developing a new brand position.1
Additional Accomplishments
Valerie's diverse skill set has led her to pursue various creative endeavors:
- Children's Book Author: Authored a series of 6 children's books for ages 0-5, securing a publishing contract during the COVID-19 pandemic.1
- Pet Food Entrepreneur: Co-partner in the creation and launch of a new line of dog treats called Checkers, set to launch in Fall 2024.1
- Beauty Products Co-founder: Co-founded a global beauty products company, writing all packaging copy and marketing content.1
Current Role
As an Executive Communications Consultant at Lions & Tigers, Valerie has been in her current position for approximately 151 days.3 Her LinkedIn profile can be found under the username valerie-pressley-42771bb.2
Valerie Carlson's extensive experience and diverse skill set in communications and marketing make her a valuable asset in her role as an Executive Communications Consultant.
Highlights
What an honor and privilege to be hired as the executive speechwriter for these amazing humans presenting on Day 1 at the inaugural Smartsheet ENGAGE conference in London this week. From left to right: Caz Brett, Ben Canning, Mark Mader, Grégoire Martin, and Miya McClain -- you nailed it!
Team members throughout Smartsheet embraced me as a contractor and helped make the process incredibly seamless. Gratitude goes to Jennifer Henderson, Jeremy Youett, Caitlin Suttich, Lynne Pogue, Tara Peters, Sheila Ober, Amilcar Alfaro, Olen Ronning, Oscar Ramirez, Michelle Heimerl, Sarah Chatterton, and Maren Burow. Loved meeting and working alongside the team at Nteractive: Kara Dougall, Rich Nutter, Sophie Leggie, Nicky Hannaby and others. And special appreciation to Allison Monat, Ashley Jude and Jocylynn Kelley at Lions & Tigers for entrusting me with the opportunity. #SmartsheetENGAGE #unlockpotential
Proud to be participating in the Women in Cloud 2021 WIC Digital Summit this week with these colleagues who never cease to inspire! Angela Holden Denise O. Nova Wehman-Brown (She/Her)Heidi Lorenzen Amber D'Ottavio Sharon Preston #collectivepower #WICPower2021 #womenincloud #shesoars
