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Ved Agarwal

Building Grip Invest | Marketer, P&L Leader | D2C, E-commerce, FMCG | Ex Amazon, Marico, True Elements

Ved Agarwal is currently the Chief Marketing Officer (CMO) at Grip Invest, a direct-to-consumer platform focused on high-yield investments.4 Before joining Grip Invest, he served as the Head of Marketing at True Elements, a health food startup, where he was responsible for brand strategy and integrated marketing.13 Agarwal has over 13 years of experience in incubating and scaling consumer brands, with a background in marketing and sales roles at companies like Amazon, Marico, ITC, and Cadbury.12 His expertise spans digital and traditional ecosystems, focusing on category creation, product innovations, and brand management.1

Highlights

Jul 21 · linkedin

What an absolute honour! Back to Faculty of Management Studies - University of Delhi to chat with the current batches.

We spoke about life, classes, careers, choices, friends, camaraderie and more!

Thank you Alumni Relations FMS Delhi for this opportunity.

The FMS Forum, MarkSoc FMS Delhi, The Consulting Club FMS Delhi, The Finance Society, FMS Delhi, Fiesta FMS Delhi

#alum #fmsdelhi #gratitude

May 18 · linkedin

"Stronger when we listen. Smarter when we share". Rich experiences from Noise, Spinny, Unstop and others made it a great evening. Thanks Internet and Mobile Association of India & CleverTap for hosting us and Sameer Jain for moderating the session.

As we build Grip Invest, create a new category and democratise 'high yield investments', I took away many insights & actionables.

Sharing some snippets:

It was amazing to hear Nikhil Adhlakha talk about why offline experiences get the front seat for high value purchases and how Ethos Watch Boutiques is acing it. From having carved out a hospitality budget, to being able to sell watches worth 10cr, it was great to hear how super premiumisation is up for grabs.

Manas J. shared how wearables are more 'lifestyle' than ever and how Noise is leading charge with product innovation across formats. He indicated increasing interest in biohacking & longevity as trends and how their smart ring 'Luna' (in the same direction as ŌURA) is capturing imagination of Indian millennials.

Fellow FMCG Marketer, Alekhya Chakrabarty, spoke about how new-age hiring for freshers is getting transformed & disrupted at Unstop . With digital at the heart of what they do - talent discovery, engagement & hiring never felt more democratised and accessible.

Pankaj Soni spoke about how Spinny is building deep engagement funnels across user journeys and making the experience of buying/selling a car smooth and intuitive. With a mix of automated & manual engagement hooks, he's building for scale and efficiency across the funnel & cohorts.

#IAMAI #CustomerEngagement #DigitalInnovation Nisha Pokhriyal, Vaibhav Chauhan, Nikhil Aggarwal

Related Questions

What are Ved Agarwal's key achievements at True Elements?
How did Ved Agarwal's role at Amazon influence his marketing strategies?
What challenges did Ved Agarwal face at Marico, and how did he overcome them?
How does Ved Agarwal's experience at ITC compare to his time at Cadbury?
What specific strategies did Ved Agarwal implement at Grip Invest?
Ved Agarwal
Ved Agarwal, photo 1
Ved Agarwal, photo 2
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Location

Mumbai, Maharashtra, India