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Veronica ("V") Ripson

Adtech Consultant, Digital Marketing & Analytics Teacher

Veronica Ripson is an experienced digital marketing professional and educator. She is currently serving as a Program Leader for the Professional Certificate in Digital Marketing at Northwestern University's Kellogg School of Management.2 With 9 years of experience in performance marketing, Ripson specializes in programmatic media, social media, and data strategy.2

Ripson's background includes:

  1. Working with major clients such as Google, Paypal, Venmo, Barclays, and Albertsons Safeway during her agency career.2
  2. Developing and delivering training for seven years, with clients including P&G, Visa, Guardian, NBCUniversal, and Verizon.2
  3. Serving as the education lead at Premium Unicorn, an adtech education firm.2
  4. Holding the position of Chair of the General Assembly Digital Marketing Product Advisory Board.2
  5. Working as the AdTech Lead for the ITEGA consulting group.2

Recently, Ripson joined U of Digital as Director of Learning Experience, where she focuses on providing learners and experts with better educational experiences in digital marketing.1 She has a passion for leading Digital Marketing training for brand and buy-side companies, with a particular interest in ad tech.1

Ripson's approach to education emphasizes creating engaging, practical, and transformative learning experiences in the fast-evolving digital marketing landscape.1 Her goal is to make complex concepts accessible and to ensure that learners can apply their knowledge effectively in real-world scenarios.1

Highlights

Jul 18 · linkedin

Posting for an awesome friend--

Looking for a freelance consultant, 10-20 hours a week, fully remote, for an offline retail brand expanding into ecomm.

Need hands on keyboard experience in Google Ads, Meta Ads, GA4. Ideally this will be a long term engagement (year+) and you're into full funnel planning and strategy, not just execution.

Inbox me with any questions or leads! :)

Sep 8 · linkedin

Posted this on Twitter and got some good DMs but wanted to share on LinkedIn too:

If you’re in your 20s and feeling overworked and exhausted, I promise you it doesn’t have to be that way. If you think feeling angry, sad, or frustrated all the time is the only way you can live in the corporate world, I promise you there’s a better way. You don’t need to cry over work. You shouldn’t have to skip your life to keep work happy.

Please DM me if you’re stuck. Happy to help, totally anonymous.

Related Questions

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Veronica ("V") Ripson
Veronica ("V") Ripson, photo 1
Veronica ("V") Ripson, photo 2
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Location

Brooklyn, New York, United States