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Victor Mathieux

Serial Entrepreneur • Investor • Creative Leader. Recently exited consumer brand after taking it from $0 to $100M+ in total sales.

Victor Mathieux is an exited entrepreneur, investor, and creative leader with a wealth of experience in building brands and teams for scalable growth.

He co-founded and scaled a brand to over $125M in profitable lifetime revenue before recently exiting.

Victor is actively involved in Nameless Capital, an investment vehicle focusing on early-stage CPG, eCom, Saas, and Media with check sizes ranging from $25k to $100k.

Through Powerhouse, Victor leads a team dedicated to designing impactful brands that reach millions.

His educational background includes studying BFA in Graphic Design & Entrepreneurship at Boston University and Product Design at Parsons School of Design - The New School.

Victor has held various roles in organizations such as Advisor at Northbeam, Seed Investor at MarketerHire, and Co-Founder/CEO & CMO at Miracle Made.

He has also been involved with Nameless Ventures, POWERHOUSE, Pioneer Electronics, Lime, Alpha Bridge Ventures, ZenFit, and Everest in leadership and advisory capacities.

Highlights

Oct 27 · linkedin

iOS14+ has been rough for eCom. And yet, there's at least 1 BIG THING I can think of that at least 90% of ecom brands don't do that could lead to 20% plus increases in AOV and 10+ things that would boost conversion rate.

If you run a #DTC / #eCom brand and are open to ways to boost your performance just type "YES" in the comments below and I'll have our team follow up with at least 1 thing you can do to likely improve CVR, AOV, or EPC on your site.

For context: Powerhouse worked on DTC optimizations for 20+ brands in the last quarter and have yet to find a brand where performance couldn't be improved. There's always something to improve.

Aug 28 · linkedin

What are your favorite places to post jobs in # DTC?

Has anyone created #DTC or #Ecom specific job boards?

Victor Mathieux
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Location

Dorado, Puerto Rico