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Vikrant Singh
Integrated Media Planning Professional
Vikrant Singh is a seasoned media communications professional with an impressive 20-year career history in Strategic Media Planning, Media Buying, Digital Marketing, and Media Training.
His extensive expertise covers various industries such as Auto, Telecom, FMCG, Banking, Lubricants, Consumer Durables, and Services, having worked with renowned global companies and media experts.
He has led successful integrated media campaigns for major international brands like Samsung, General Motors, Renault, Britannia, Pernod Ricard, Total Lubricants, Standard Chartered, SC Johnson, and Perfetti.
In addition to his professional accomplishments, Vikrant is a certified Brain-Based Coach, skilled in tackling personal and professional challenges effectively.
Vikrant completed his education with a PGD in Advertising & Communication Management from EMPI Business School, a PG Certification in Digital Marketing & Communication, Leadership Track from MICA | The School of Ideas, and a Brain-Based Coaching and Coach Mentoring Training Program from the NeuroLeadership Institute India & SouthAsia.
Throughout his career, he held significant roles at esteemed organizations including MediaPower, OMD Worldwide, Essence, Carat, Havas Media Network, Maxus Global, and Samsung Media Team at Ozone Ayurvedics - India.
Highlights
We are pleased to have started Guest trainer sessions for Integrated Media Planning Batch 03 for 2024 . The line up is exceptional consisting of industry experts and practitioners.
Participants will have the unique opportunity to learn from professionals across various sectors including OTT, Programmatic Advertising, Digital Analytics, Branded Content, and Measurement. These experts bring a wealth of experience and insight, providing participants with a comprehensive understanding of media planning in today’s rapidly evolving digital landscape.
In addition to expert-led sessions, our tech platform partners will offer valuable guidance on utilizing Digital Planning tools to harness data insights effectively. This will enable participants to refine their digital planning processes, ensuring strategies that are both data-driven and highly effective.
Moreover, this batch will have an exclusive bonus session focused on Sports Marketing. This session will provide participants with specialized knowledge on leveraging sports as a dynamic platform for impactful marketing campaigns.
Our Integrated Media Planning Training offers an opportunity to gain expertise from leaders at the forefront of the industry, equipping participants with the skills needed to excel in media planning.
And we are happy to announce Batch 04 will start on September 7th, 2024! This will be the last batch for 2024, so don’t miss the chance to be a part of this! Watch this space for more! Sulina Menon Parul Aggarwal Hemant Menon Zivpreet Kaur Lalit Varma Ashiish V Patil Vivek Ballabh Aditya Gurwara Atul Nandoskar Shailesh Varudkar #integratedmarketing #mediastrategy #digitalmarketing #mediaplanning #training #upskill #experts
A big thank you to all who have registered for the upcoming Integrated Media Planning Training! We're thrilled to have you on board and Look forward to seeing you in the sessions soon.
It's truly inspiring to see how the knowledge gained from this training has helped our participants seamlessly integrate the learning into their current roles. Here's what some of them had to say:
"This is really helpful for me in every step in my Integrated marketing thinking."
"Will help me to orient my existing client's media planning processes from a more integrated media planning lens."
"My current role offers few opportunities to apply new skills, but I'm considering leveraging the training to transition into a more impactful position within this organization or elsewhere."
“ I now know what information I need to create a data driven recommendation for a brand in the current landscape’
“ Integrated solutions can be overwhelming, what I have learnt here helps me structure my thinking and seek solutions for better ROI”
“ The role of the various media platforms at each stage of the funnel is crystal clear in my head and so is the metric that I need to measure; the importance of learning from each campaign and how to apply that to upcoming campaigns is something that I am taking back. I will also be looking at a test and learn budget in every campaign”
“ This training will help me decode client brief’s better and also ask the right questions to deliver a plan as per client’s business goals”
These statements are a testament to the practicality and relevance of our Integrated Media Planning Training. Whether you're looking to refine your current strategies, enhance client solutions or even explore new career avenues, this training equips you with the tools and insights needed to thrive in today's dynamic media landscape.
Come Join us and enhance your skills in effectively navigating and thriving in the dynamic world of Integrated Media Planning! The brochure is attached for your reference 🔄 Duration: 30 hours spread across 6 weekends 🗓 Start Date: July 20th, 2024 🕰 Time: 10:30 am - 1:00 pm (Saturday and Sunday) 📍 Location: Live online classes Training Fee: INR 29,500 per participant
Register today on the link below and embark on a journey to enhance your media planning expertise: https://lnkd.in/g5nF4prn You can also send us a direct message on linkedin.
Sulina Menon #Integratedmarketing #mediaplanning #training #upskill #digitalmarketing #tvplanning #digitalplanning #SEM #mediastrategy #contentplanning #programmaticadvertising #influencermarketing #digitalanalytics
