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VIPUL MATHUR
PNL head | Chief Executive officer | Consultant | Digital Transformation | D2C Brand leader | Retailer | Digital marketing | Branding | Mentor | Coach
Vipul Mathur is a seasoned professional with over 20 years of experience in e-commerce, retail, and branding. He currently serves as the Principal Consultant and CEO of the Brand & Retail Practice at Luminatiq, a consulting firm focused on technology and digital solutions. In this role, he leads initiatives to enhance efficiency and profitability for both large organizations and mid-sized companies, with a strong emphasis on consumer-centric and data-driven strategies.12
Professional Background
- Current Role: Principal Consultant and CEO at Luminatiq since February 2024. He is responsible for driving digital-first, omni-channel strategies and enabling organizations to adapt to market demands.
- Previous Experience:
- Business Head at Udaan.com: Led market development strategies for India’s largest B2B e-commerce platform.
- CEO of Mufti: Focused on brand revitalization and digital transformation.
- Co-Founder of Brand Monk: Created celebrity-led D2C brands before winding down due to supply chain issues during COVID-19.12
Education and Achievements
Mathur holds credentials from prestigious institutions including Purdue, Sydney, and Stanford Universities. He is also a certified coach and mentor, recognized for empowering teams to achieve significant milestones in the industry. His notable contributions include the development of innovative platforms like Van Heusen's My Fit tech and transforming brands such as SKULT and Mufti into market leaders.12
Recognition
He has received accolades for his contributions to the Indian retail sector, including a Lifetime Achievement Award. His work has significantly impacted various brands' growth trajectories in the competitive retail landscape.1
Highlights
𝗜𝗻𝗱𝗶𝗮𝗻𝘀 𝗮𝗿𝗲 𝗿𝗲𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝘁𝗵𝗲𝗶𝗿 𝗚𝗼𝗹𝗱, 𝗺𝗼𝗿𝗲 𝘁𝗵𝗮𝗻 𝗮𝗻𝘆𝘁𝗶𝗺𝗲 𝗯𝗲𝗳𝗼𝗿𝗲... 𝗪𝗵𝘆 ?
The rise of recycled Gold. Now contributing to more than 12% of the total gold availability in India.
𝗜𝗻𝗱𝗶𝗮: 𝗔 𝗚𝗼𝗹𝗱-𝗛𝘂𝗻𝗴𝗿𝘆 𝗡𝗮𝘁𝗶𝗼𝗻 India is the world's second-largest gold consumer after China. This cultural affinity has propelled India's gold market to a staggering USD 75 billion. India is highest in per capital gold buying as percentage of GDP. Which means that Indians spend highest share of their earnings on gold, as compared to any other country in the world.
𝗥𝗶𝘀𝗶𝗻𝗴 𝗚𝗼𝗹𝗱 𝗣𝗿𝗶𝗰𝗲𝘀 𝗙𝘂𝗲𝗹 𝗥𝗲𝗰𝘆𝗰𝗹𝗶𝗻𝗴 With gold prices soaring to Rs 72,000 per 10 grams, buying new gold is becoming increasingly expensive. This is driving a surge in gold recycling, as consumers seek to convert old jewellery into new, fashionable designs while offsetting the cost of purchase.
𝗟𝗲𝘁'𝘀 𝗲𝘅𝗽𝗹𝗼𝗿𝗲 𝘁𝗵𝗶𝘀 𝗳𝘂𝗿𝘁𝗵𝗲𝗿...
🎀There are about 1.3 cr marriages in India every year. 🎀On these occasions about 40-60 tons of gold is needed in India. 🎀Culturally gold is considered to be mandatory and prudent gift. Of the total gold bought, astonishing 55% is used for gifting. 🎀Pure gold - 22k, is more common still. Account for 80-85% of the turnover 🎀Bangles and chains accounts for 60 - 70% of total sales. 🎀Advent of the organised retailers like Tanishq, Malabar etc. makes the gold buying more aspirational, design led and transparent. 🎀Digital first jewellers are observing 28% CAGR growth. 🎀Diamond has yet not established itself as the sound investing instrument, more so in last 1 year. 🎀Gold has remained to be the steady and safe investment. Giving 8% return in last decade.
𝗦𝗼𝗮𝗿𝗶𝗻𝗴 𝗚𝗼𝗹𝗱 𝗣𝗿𝗶𝗰𝗲𝘀 𝗮𝗻𝗱 𝗳𝗮𝘀𝗵𝗶𝗼𝗻 - 𝗗𝗿𝗶𝘃𝗲 𝗥𝗲𝗰𝘆𝗰𝗹𝗶𝗻𝗴 India's burgeoning demand for gold has pushed prices upward. Consequently, consumers are increasingly opting to recycle old gold for new jewellery purchases. And new fashionable jewellery is also being bought. Reflecting the country's economic duality: a growing affluent class alongside persistent financial challenges.
If you may wish to read more of this, here is the link to my 4 min blog.
https://lnkd.in/gCri8RfE
Luminatiq - Consulting . Technology . Digital CaratLane - A Tanishq Partnership TANISHQ JEWLLERYS Malabar Gold & Diamonds Senco Gold and Diamonds Khazana Jewellery Pvt. Ltd. Joyalukkas RELIANCE GEMS AND JEWELS LIMITED Bhima Jewels
Excited to share that I will be moderating a session with Prof. RUSSEL BELK - himself !
A Distinguished Research Professor at York University, on some fascinating topics!
Prof. Belk will be sharing insights on Digital currencies, NFTs, the metaverse, and the meanings of possessions, collecting, gift-giving, sharing, and materialism.
He has written lots of Books. Topics are visible in the attached picture.
Thanks Goa Institute of Management (GIM) for organising this futuristic discussion!
Looking forward Russell Belk Rishabha Nayyar !
#ExpertInsights #FutureTrends #GIMSession #marketing #Metaverse #conusmersociety #consumerculture #sharingecomony
