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Virgilio Santos
Co-Founder at U.N.N.A.M.E.D
Virgilio Santos is an accomplished Creative Director and Designer with a career spanning over 20 years, specializing in Brand Design, Brand Strategy, User Experience, and Product Design.
He is enthusiastic about merging graphic, interactive, and product design into a cohesive discipline, harmonizing design with strategic and conceptual thinking to craft interconnected experiences tailored to user needs.
Virgilio was instrumental (alongside Marc Shillum) in shaping the brand development practice at R/GA, emphasizing the evolution of brands and identity into interfaces, especially in the digital and data-driven era.
During his tenure at R/GA, he contributed to the creation and innovation of brands for leading companies such as Barnes & Noble, Nike, Nokia, HBO, Google, as well as brand enhancements for iconic names like Nike, Aston Martin, Chanel, and others.
Before his time at R/GA, Virgilio honed his skills at ATTIK, a renowned design consultancy, working on branding and advertising campaigns for notable brands like Scion, Boost Mobile, AOL, and Coke.
Originally from Portugal, he transitioned to the US in 1999 after co-founding a Brand Consulting & Graphic Design Studio in his home country.
Virgilio's educational background includes studies at E.A.C / A.R.C.A in Coimbra, Portugal.
Throughout his career, he has held key roles such as Co-Founder at U.N.N.A.M.E.D., Co-Founder at SantosDilone, Principal / Creative Director at Character, and Principal / Creative Director at Collective Assembly.
His notable positions also encompass Global Executive Creative Director, Design / Creative Director, Designer at ATTIK, and Design Director at Freelancer.
Highlights
Excited to announce that SantosDilone is expanding into U.N.N.A.M.E.D. U.N.N.A.M.E.D. is a regenerative design ecosystem. Realized through 3△ spaces: (I) Brand Studio, (II) Ventures Unit, and (III) Syndicated Collective — all working as one.U.N.N.A.M.E.D. STUDIO works with iconic companies and organizations to Define > Design > Activate culturally-informed brands and experiences.U.N.N.A.M.E.D. VENTURES partners with accelerators, incubators, investors, and founders to develop and launch brands that believe in a better world. U.N.N.A.M.E.D deploys Creative Capital (CC), via a range of models from equity to revenue share - leading to transparent, more equitable partnerships.U.N.N.A.M.E.D. SYNDICATE is an evolution from individualism to a distributed ecosystem mindset (ME>WE>US). We take a multiplayer-mode to brand building. We center our model with common values, rooted in principles of co-creation, and shared ownership.Our aim is to perform as a more equitable group of builders. Through our work and unified efforts, we simply aim to make a positive, tangible difference in the sphere we share. We’re excited for this new phase.
Future announcements, soon. UNNAMED.XYZ
New Case Study: Sharing one of our latest projects w/ Nike. Excited to see it out in the world.
► Nike Diamond, facing a cultural shift in baseball, sought to inject new energy into the legendary sport by engaging with youth and reshaping its cultural narrative. The aim was to attract and inspire a diverse, younger generation, infusing the game with a fresh attitude. We designed an extensive brand system centered around "Doin' damage," symbolizing the impact of youth in revitalizing the iconic sport.
OWNIN A MINDSET. OWNIN A LIFESTYLE. PLAYIN FREE. PLAYIN HARD. BREAKIN WINDOWS. BREAKING RECORDS. CREATIN NEW. CREATIN BOLD. FLIPPIN HOW WE PLAY FLIPPIN HOW WE THINK. SWITCHIN RULES. SWITCHIN MOLDS. GROWIN ME. GROWIN OTHERS. TAKIN OVER THE GAME. TAKIN OVER MY WORLD. DOIN DAMAGE. DOIN DAMAGE.
SPECIAL THANKS: William Esparza, Kelli Robertson, and the Nike team (Erik Wade, Michael Willey, Matthew Anderson, MONIQUE VAN HUMMEL )PROJECT CREDITS: SantosDilone (Brand Design System), Hyphenated- (Strategy/Messaging), THRU (Motion), Virgilio Santos, Manuel Dilone, David Rinman, Bruno Silva, Andrea Adelman. ► Track: “The Healer” - TSVI
