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Vivian Gomes

Head of Marketing LATAM - Brand Strategy and Retail Experience @ Lojas Renner S.A.

Vivian Alves Gomes is a highly experienced professional with 17 years of expertise in multinational industries, focusing on strategic and commercial planning. She has a strong background in managing cross-departmental projects, with a special emphasis on Commercial Efficiency and launching categories/brands. Vivian holds a Post Graduate degree in Marketing from Escola Superior de Propaganda e Marketing and a Bachelor's degree in Business Administration from Universidade de Taubaté.

Throughout her career, Vivian has held key positions in reputable organizations, including Lojas Renner S.A. where she served as the Head of Marketing LATAM, overseeing Brand Strategy and Retail Experience. Prior to this, she held roles at Alpargatas S.A. such as Senior Marketing Manager for Grouper Lifestyle Havaianas, Senior Commercial and Category Manager for Monobrand Channels Havaianas, Corporate Strategy and New Business Manager, Channel Strategy Manager for Havaianas, and Trade Marketing Analyst. Before that, she gained experience at Telefónica as a Marketing Analyst, at Alstom as a Financial Analyst, and at The Janssen Pharmaceutical Companies of Johnson & Johnson as a Cost Analyst.

Vivian Gomes
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Location

Brazil