Suggestions
🌊 Vlad Gidea
Investment Manager at Itu Business Development A/S
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Highlights
Over the past 6 months at Partnerful we've spoken with dozens of SaaS Vendors and channel partners about their challenges.
And surely there are many more hurdles and every case is unique bla bla....
BUT
These 3 are by far the biggest mood killer for both sides, and can easily be avoided if you're setting up your first partner program.
Like many tactics, the key to success is to experiment and find what works for you.
And in order to do so, we need to spend more time on the iterations, and less time on admin work and tedious tasks.
If you're ready to start growing a new customer acquisition channel for your SaaS, we're here to help!
"Comparison is a thief of joy" - Theodore Roosevelt before Linkedin existed 😅
Most of us are back from vacation, well rested and determined to pursue ambitious goals this fall (I feel an avalanche of reels incoming on Linkedin, lord have mercy)
How can I keep my current energy level?
I haven't felt this good in a while and I'm worried that it might all go away between 3 annoying emails and 5 toxic linkedin sales bro posts.
🏇 We all get a different start in life, we grow in different networks and are privileged to different "tools" (think money, influence, charisma).
🤐 Most of us share just the highlights, when things go our way. We rarely say "I screwed up". Which means we only see the tip of the iceberg when it comes to the "startup journey".
🔮 Wrong place / wrong time - equally the most common company killer you should worry about (I'd wager even a slightly unbalanced team will do well when the hockey stick hits)
🏗 Your market, your value prop, your customer's budget - aka things outside of your control. This is where all the fun & willingness to explore is, unless we lie to ourselves and our peers that "everything is fine".
So the only true comparison is to your previous self.
I usually do this on 1st of January. Would future Vlad be slightly uncomfortable with past Vlad's behavior - that means growth! Is future Vlad a dull boy? Well - this means we need to tweak the plan.
Maybe I need to do it on a quarterly basis, provided that I set some realistic goals over the things I do control.
Don't fall back into your own self-destructive patterns, don't jump straight in, be more mindful and purposeful.
And remember, the only true comparison is to your previous self.
