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Wendy Nguyen

CMO at Hello Heart | Co-founder of Asian Americans Rise & Stand with Asian Americans

Wendy Nguyen is a Vietnamese American activist, marketing executive, and co-founder of Asian Americans Rise and Stand with Asian Americans (SwAA). She currently serves as the President of Asian Americans Rise and the Chief Marketing Officer (CMO) at Hello Heart. Wendy has over 20 years of experience in strategy and marketing, contributing to $2 billion worth of business exits, and has been deeply involved in political campaigning and activism.236

Raised in San Jose, California, Wendy's family fled Vietnam after the war, which inspired her commitment to civic engagement. Her activism gained prominence after the 2021 Atlanta Spa Shootings, where she co-launched the "Enough Open Letter" campaign to combat anti-Asian hate. This effort led to the founding of SwAA, which has since raised over $1 million for AAPI-focused initiatives.15 At Asian Americans Rise, she focuses on empowering the AAPI community through voter registration drives in key swing states and advocacy for impactful policies like the Michelle Go Act.34

Wendy is also known for her leadership in social justice and health-related marketing campaigns at companies like Counsyl and Section. She graduated Phi Beta Kappa from UC Berkeley and continues to work toward increasing Asian American representation in politics and social justice movements.26

Highlights

Jul 11 · linkedin

“I can take down 5 shots.” “I call BS,” says Rupa Chandra Gupta.

Rupa, Vidya Subramanian and I are standing in line at the hottest club in #VegasBabyVegas. We are very young, about to drink on Bain & Company’s tab, and I’m convinced that I can still handle my liquor.

Everyone is there that night. Ravi Sarin, Dave Gilboa and even Rishi Kacker.

“We’re going to make this a challenge. Your ego is writing checks your body can’t cash.”

“Challenge accepted.”

Even though this looks like it’s going to end badly for me (it does), something very positive is going to happen for you.

The 5 tequila-shot challenge is going to lead to a #California State law being passed that to this day still protects your consumer rights.

Click to read on about the power of #media, the influence of #money on lawmakers and how my night turns out.

Mar 7 · linkedin

Dance performances, concert cellist @eileenmoon, free boba, kids art from Growing Up Asian in America and an amazing slate of authors, activists and filmmakers are just a few of my favorite things about this year's #AlwaysWithUs event.

Join us at Hotel Kabuki on Thursday, March 16th to commemorate the victims of Asian hate & violence as we rise together.

As with all event planning, it's been non-stop, drama-filled, unpredictable b/c of atmospheric rains but it would not have been possible without the generous time and dedication of a handful of inspiring SF Bay Area souls: 朱浩然 Justin Zhu Charles Joseph Sato Montesa Hanson Li Mimi Lok Timothy Kim Kimberly X. Christopher Lee and so many others working on events nationally - Diana S. Joon Lee Don Vu Eugena Oh (she/her) @brianpang @jimmyhua @leahcunningham @charlesjung @christopherchan @victorianguyen @bonnieyuen and the courageous family of the victims - Robert Peterson and Jaime Webb

If you're not in SF, go to alwayswithus.org to check out an event near you or to watch on the national livestream.

#community #alwayswithus #stopasianhate

The #art is by multidisciplinary artist Amanda Phingbodhipakkiya Alonglastname adapted from the mural, "We Are Tomorrow", created in community with local Thai women and nonbinary youth. It was painted in 2022 on the facade of the US Embassy in Bangkok and depicts a group of bold women and non-binary people with bright eyes towards the horizon. They are standing in their power, shaping space, forging new paths, and working towards our shared futures.

Related Questions

What inspired Wendy Nguyen to co-found Asian Americans Rise?
How has Wendy Nguyen's background influenced her activism?
What are some key achievements of Stand with Asian Americans?
How does Asian Americans Rise plan to impact the 2024 election?
What challenges has Wendy Nguyen faced in her advocacy work?
Wendy Nguyen
Wendy Nguyen, photo 1
Wendy Nguyen, photo 2
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Location

San Francisco, California, United States