Suggestions
Wichaya Sirasupparoekchai
Ecommerce Manager at DKSH (Levi's Thailand) looking for a new opportunity
Professional Background
Wichaya Sirasupparoekchai is an accomplished E-commerce Manager with an impressive track record in digital marketing spanning several years. With a comprehensive understanding of the digital landscape, Wichaya has honed expertise in strategic digital marketing, e-commerce operations, analytical skills, and customer relationship management (CRM). His professional journey is characterized by a commitment to driving business growth and enhancing online customer experiences.
Wichaya began his career as a Press Monitoring and Public Relations Assistant at Francom Asia, where he developed foundational skills in communication and media relations. This early experience set the stage for his subsequent roles that would deepen his expertise in the digital marketing arena. Following this, he transitioned to Homerun Consulting as a Qualitative Marketing Researcher. Here, he utilized his analytical skills to gain insights into market trends and consumer behavior, which would serve as a pivotal skill throughout his career.
After his time at Homerun Consulting, Wichaya became a Digital Strategist at Edge Asia, where he was responsible for developing and implementing digital marketing strategies that effectively engaged audiences and increased brand visibility. His strategic thinking and innovative approach led him to become the Marketing Manager at Appsynth. At Appsynth, he played an integral role in driving marketing initiatives, directly contributing to the company’s growth and success.
Wichaya's journey continued with a role as Innovative Merchandising Senior Associate at Lazada Group, where he further developed his expertise in e-commerce. This role allowed him to apply his skills in a fast-paced and dynamic retail environment, focusing on enhancing online merchandising and customer engagement strategies. His acumen for e-commerce led to his successful appointment as the Digital Marketing and CRM Manager at L’Oréal, where he managed complex CRM campaigns and developed digital marketing strategies that resonated with diverse consumer segments.
Currently, Wichaya serves as Online Sales and Marketing Manager for Levi’s Apparel at DKSH. In this role, he continues to be a key player in enhancing the digital presence of a globally recognized brand, leveraging his robust e-commerce strategies and analytical skills to achieve remarkable sales results. His experience in e-commerce management and digital marketing not only reflects his capabilities but also marks his significant contributions to the success of the brands he has represented.
Education and Achievements
Wichaya Sirasupparoekchai possesses a strong educational background that underpins his extensive professional experience. He holds a Master’s Degree in Marketing (MIM) from Thammasat Business School, which is one of Thailand's premier institutions. This advanced degree has equipped him with critical marketing knowledge and strategic thinking abilities essential for navigating the complexities of the digital marketing landscape.
In addition to his Master’s degree, Wichaya earned a Bachelor of Arts degree in Chinese from Chulalongkorn University. His proficiency in Chinese has enabled him to effectively understand and market products to an increasingly important segment of consumers, particularly in e-commerce.
Wichaya's academic background, combined with his extensive experience, uniquely positions him as a leader in digital marketing and e-commerce. His education has been instrumental in his professional achievements, allowing him to craft successful strategies and drive innovation within the organizations he works with.
Notable Achievements
Throughout his career, Wichaya has achieved significant milestones that highlight his expertise and impact within the digital marketing sphere. His role at L’Oréal included overseeing numerous successful digital campaigns that not only enhanced brand engagement but also resulted in measurable sales growth. His ability to leverage data and market insights has been a driving force in optimizing digital marketing efforts.
As Online Sales and Marketing Manager at DKSH for Levi’s Apparel, Wichaya exemplifies strategic acumen by successfully implementing e-commerce initiatives that have led to increased market share and online sales. His strong business development skills have been critical in forging partnerships that enhance brand presence and drive consumer loyalty in a competitive marketplace.
Wichaya also founded Infinit Closet, showcasing his entrepreneurial spirit and innovative thinking. This venture allowed him to explore new possibilities within the digital retail space and further solidified his reputation as a forward-thinking leader in e-commerce management.
