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Yana Averbukh

CEO Green Retail Consulting I Scaling retail businesses through actionable data analytics | Implementing store transformation I Designing and implementing sustainable operations and supply chains | WBENC WOSB Certified

Yana Averbukh is the CEO and founder of Green Retail Consulting, a management consulting firm based in New York that specializes in retail strategy and innovation. With a robust background in retail and wholesale planning, data analytics, merchandising, and omnichannel marketing, she has developed a reputation for transforming customer experiences and driving digital innovation within the retail sector.12

Professional Background

Yana's career spans over a decade, during which she has worked with prestigious brands such as Chanel, Elie Tahari, and Old Navy. Her expertise includes developing actionable strategies that leverage data analytics to enhance sales, optimize operations, and improve profitability. Since founding Green Retail Consulting in 2016, she has successfully increased sales for various clients by implementing cutting-edge processes and technology.13

Education

Yana holds a Master of Business Administration (MBA) from Baruch College and a Bachelor of Arts (BA) in Psychology from New York University. This educational background complements her practical experience in the retail industry.2

Key Skills and Services

Her consulting firm offers a range of services, including:

  • Retail & E-commerce Strategy
  • Digital Marketing
  • Supply Chain Management
  • Project Management
  • Inventory Management

Yana's approach emphasizes collaboration with clients to navigate the complexities of the retail landscape effectively.34

Vision and Impact

Yana Averbukh is committed to fostering continuous business growth and innovation, believing that enhancing customer service is crucial for long-term success. Her leadership has not only driven significant sales increases but has also positioned her clients competitively in the market.12

Highlights

Aug 27 · linkedin

I'm excited to be featured in a recent article by Vice President, where I dove into the crucial balance between long-term vision and the daily grind of #operations in our industry. This is a topic close to my heart, and I hope the insights resonate with those facing similar challenges. I'd love to hear your thoughts!

https://lnkd.in/eaCkCfh3

#Leadership #StrategicPlanning #OperationalExcellence

Aug 26 · linkedin

SEM isn't just about keywords.

It's about understanding intent.

While most focus on bidding wars and keyword density, the real #growth lies in grasping the psychological triggers behind those searches.

So how can you level-up your #SEM game?

✨ Prioritize User Experience: Faster load times, #mobile optimization and intuitive navigation can drastically reduce bounce rates.

✨ Leverage Negative Keywords: Filter out irrelevant traffic to maximize budget efficiency.

✨ Dynamic #Ad Copy: Adapt your messaging in real-time based on user behavior and market trends.

✨ Quality Score Matters: High-Quality Score can lower costs per click while improving ad placements.

SEM success isn't about spending more; it's about thinking smarter.

If you're ready to redefine your #DigitalMarketing strategy, let's connect. Our #retail experts will help you enhance your SEM to drive traffic and secure results.

https://lnkd.in/eU9uFYsy

Related Questions

What are some of the key projects Yana Averbukh has led at Green Retail Consulting?
How has Yana Averbukh's work impacted the retail strategies of luxury brands?
What specific data analytics tools does Yana Averbukh use in her consulting work?
Can you provide examples of Yana Averbukh's success stories in retail transformation?
What makes Yana Averbukh's approach to retail strategy unique compared to others?
Yana Averbukh
Yana Averbukh, photo 1
Yana Averbukh, photo 2
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Location

New York, New York, United States