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Yasmine Helmy
Growth Marketing Lead and Coach
Yasmine Helmy is a growth marketing expert with over 9 years of experience in building and scaling growth engines for B2B SaaS and product-led organizations.1 She is currently working as the Growth Marketing Lead at Instabug, a position she has held since January 2023.1
Yasmine's career at Instabug spans several years, starting in May 2015 when she joined as a Growth Marketer while still in college.12 She progressed through various roles, including Senior Growth Marketer and Growth Marketing Lead, before briefly working at other companies and then returning to Instabug in her current position.1
Her areas of expertise include:
- GTM & Growth Strategy
- Product-Led Growth
- B2B Acquisition and Conversion
- Product Marketing1
Throughout her career, Yasmine has contributed to significant growth in various startups. At Instabug, she helped build the company's growth engine from its early days, managing self-serve demand generation, leading a team of growth marketers and analysts, and collaborating on product launches and brand development.1
Yasmine has also been involved in other notable projects, including serving as the National Director for the Hult Prize Foundation in Egypt from 2016 to 2018.1 She has given talks and workshops at various events, including the Global Entrepreneurship Week, Product Marketing Alliance, and RiseUp MENA.1
Based in Cairo, Egypt, Yasmine Helmy continues to play a crucial role in Instabug's growth and marketing strategies.1
Highlights
Instabug is seeking a Marketing Specialist-Growth to join our Marketing team. In this role, you'll have the opportunity to work on content distribution and supporting with several product marketing initiatives to boost awareness and generate pipeline growth; helping the BugSquad grow! 🚀
If you're interested for this exciting opportunity, apply through the link below👇🏽
https://lnkd.in/dtzSAzNF
Don't miss your chance to join a dynamic team at Instabug!
#Marketing #Hiring #Growth
Can someone connect me to whoever is managing passenger safety at Swvl?
My sister got into an accident today on her way from Cairo to Alexandria in SWVL (the car half flipped and hit the cement blocks on the side) and no one from SWVL followed up. Please I need to reach out to someone and follow up on this grave safety issue.
