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Yaw Owusu-Barimah

CoFounder, Marketing & Product @ Hingeto.com (YC W16)

Yaw Owusu-Barimah is a seasoned professional in strategic partnerships, product growth, and e-commerce. He co-founded Hingeto, a B2B marketplace that connects inventory to online stores, in 2015.45 Currently, he serves as a Strategic Partnerships Development Manager and Strategic Solution Consultant at HOVER Inc. in the San Francisco Bay Area.12

Prior to his current role, Yaw held several key positions at Karmaloop.com, including:

  • VP of Product and Growth for Kazbah and PLNDR (2013-2015)
  • Director of Operations and Product Development (2012-2013)
  • Head of Marketing (2012)1

At PLNDR.com, he worked as Marketing Director and Growth Hacker from 2011 to 2012, where he significantly increased sales and membership growth.1

Yaw's educational background includes:

  • Isenberg School of Management, UMass Amherst
  • Y Combinator Startup Accelerator program in 20161

His expertise lies in problem-solving, experimenting with new technologies, and developing cross-functional teams to improve products and deliver unique value to users.3 Yaw is known for his ability to identify and prioritize strategic business goals and drive product adoption through various marketing channels.3

Related Questions

What inspired Yaw Owusu-Barimah to co-found Hingeto?
How did Yaw's experience at Karmaloop influence his work at Hingeto?
What are some key challenges Yaw has faced in his career?
How does Hingeto's marketplace software work?
What makes Yaw's approach to product growth unique?
Yaw Owusu-Barimah
Yaw Owusu-Barimah, photo 1
Yaw Owusu-Barimah, photo 2
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Location

Oakland, California, United States