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Jessica Padula

Marketer at Nespresso, Creative Mind, Mother

Jessica Padula is the VP of Marketing and Interim Head of Sustainability at Nestlé Nespresso SA, based in New York.1 Her career at Nespresso has been marked by steady progression and increasing responsibilities:

Career at Nestlé Nespresso SA

  • Current Roles:

    • VP of Marketing (January 2023 - Present)
    • Interim Head of Sustainability (June 2023 - Present)
  • Previous Positions:

    • Director, Brand & Communications (July 2018 - January 2023)
    • Social Media Marketing Manager (May 2016 - July 2018)

Professional Background

Jessica has a diverse background in marketing and communications, with experience across various industries:

  • Owned Bubbly Design Co. (August 2014 - Present)
  • Worked at Swarovski as Integrated Marketing Manager
  • Held positions at Famous Brands and WhiteWave Foods
  • Spent several years at Grey Group, progressing from Assistant Account Executive to Account Supervisor

Education

Jessica graduated from Boston University Questrom School of Business with a Bachelor of Science in Business Administration, specializing in Marketing & Business Law. She graduated Summa Cum Laude and received several accolades:

  • Winner of the Albert Grace Prize from The School of Management
  • Awarded the University Scholarship and the Dean Elsbeth Melville Scholarships

Expertise

As VP of Marketing at Nespresso, Jessica has been instrumental in shaping the company's marketing strategies in the U.S. market. She has discussed Nespresso's unique position in the coffee industry and its marketing approach on The Food Institute Podcast.2

Jessica's LinkedIn profile (username: jessicaalayne) showcases her extensive experience in marketing, brand management, and sustainability, making her well-suited for her current leadership roles at Nestlé Nespresso SA.

Highlights

Aug 7 · linkedin

🐝 Can hardly BEE-lieve I get to share this news and it's not about coffee! Today we launch Nestlé Nespresso SA Bloom, a range of honey & honey syrup harvested from the same flowers that produce our Master Origins Colombia coffee.

Why honey? Well, if you watch #coffeetok as closely as I do, you’ll see that honey is an on-trend way to sweeten your coffee moment. But I'd also recommend trying it on a waffle or affogato!

Maybe most importantly, working with UBEES to train farmers how to become beekeepers is really a testament to the work we do on the ground with coffee farmers through our AAA program and our commitment to transitioning to regenerative agriculture practices.

And, it would not have been possible without the support of Nestlé Research & Development's Accelerator. I was so lucky to work on this pilot program with Susana Reber (Robledo) and Sophie Sozzi closely over the past year and am excited for you to taste it now!

Available in our Madison Avenue, NYC and Walnut Creek, CA boutiques today and online later this month.

#sustainability #newproduct #launch #innovation #nestleaccelerator

Aug 5 · linkedin

Contrary to popular belief, most of my work days are spent running from meeting to meeting, juggling priorities and doing the typical 9-5 thing. So when I get the chance to either visit one of our boutiques or talk about them on a podcast, it's a stand-out kind of day. I'm so passionate about the fact that our Retail footprint is a unique and powerful part of our DTC brand!

Huge thanks to Cale Guthrie Weissman for inviting me on Modern Retail's stellar podcast last week. I might've dropped a few hints and hope that means you'll have Nestlé Nespresso SA back on in 2025!

#retail #marketing #brandbuilding

Related Questions

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Jessica Padula
Jessica Padula, photo 1
Jessica Padula, photo 2
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Experience

VP of Marketing at Nestlé Nespresso SA
Director at Nestlé Nespresso, Social Media Marketing Manager at WhiteWave Foods, Integrated Marketing Manager at Swarovski, Senior Digital Manager at Famous Brands (TCBY and Mrs. Fields), Account Supe at Bubbly Design Co.

Education

Bachelor of Science in Business Administration, Marketing & Business Law from Boston University Questrom School of Business

Location

Maplewood, New Jersey, United States