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Zach Franklin

Aquistion Marketing Manager at Los Angeles Times

Zach Franklin is a dedicated creative professional known for his expertise in delivering top-notch digital strategies.

His strengths lie in optimizing multichannel campaigns through A/B testing and data analytics, showcasing his high level of technical acumen.

Zach has a diverse educational background, holding a Master's Degree in Missional Leadership from Northwest University and a Bachelor of Arts in Communication from the University of Washington.

With a rich professional history, Zach has served in key roles such as Acquisition Marketing Manager at the Los Angeles Times, Digital Marketing Manager at AXS, and Account Executive at bpg advertising.

His experience extends to roles like Extension Site Director at a non-profit organization, Marketing Manager at Foursquare, and various internships in commercial real estate and community relations.

Zach's proficiency spans across utilizing marketing stack platforms like marketing automation, CMS, CRM, social media management, paid search, email marketing, analytics, and other SaaS tools.

He excels in leveraging these technologies to drive effective and efficient marketing campaigns.

Zach Franklin's dedication to excellence and his varied skill set make him a valuable asset in the digital marketing landscape.

Highlights

Jul 20 · linkedin

UX/UI is increasingly important in the competition for attention in today's digital landscape and it goes without saying that there is A LOT that goes into the development of an e-commerrce website.

I was pleasantly surprised to see Tiny Organics ranked #20 on Shopify's list of "25 Best Ecommerce Website Design Examples in 2023." Granted I just found this article the other week and it was written months ago ha.

We have made significant upgrades to our site and overall tech stack in 2023

My personal favorites are:

  1. The gamification of our build-a-box functionality
  2. Subscription platform migration to Prive

As things continue to evolve which they always do, I am excited to keep testing and learning along the way.

Zach Franklin
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Location

Santa Monica, California