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Zack Bolak
founder - culture technologies
Professional Background
Zack Bolak is a dynamic founder and innovator deeply entrenched in the music and technology landscape. With nearly a decade of professional experience, he has carved out a significant niche in product marketing, business development, and management for creators within the music industry. As the founder of Culture Technologies, a pioneering music tech and artist services company, Zack is dedicated to empowering music creators with the tools and support they need to thrive in an ever-evolving digital landscape.
Prior to founding Culture Technologies, Zack played pivotal roles in several high-impact organizations. At Pex, he held dual roles as both the Head of Creator Product Marketing and Product Manager for Digital Music Rights. His contributions included spearheading the development of the Discovery product, a cutting-edge tool designed to analyze billions of videos and audio tracks across multiple platforms, delivering actionable insights to music publishers, labels, and creator tools companies. Here, Zack was instrumental in enabling music rights holders and content creators to effectively monetize and protect their music on social media.
His journey in the music industry began with valuable internships at indie labels, distributors, and management firms, working with renowned artists like Childish Gambino and Frank Ocean. These experiences provided him with a foundational understanding of the creator economy's intricacies and the importance of artist management, ultimately driving him towards his current mission of fostering creator empowerment.
Education and Achievements
Zack Bolak graduated with a degree in Economics from the University of North Carolina at Chapel Hill, complemented by minors in Spanish and Entrepreneurship in the Arts. This academic background has provided him with a robust understanding of economic principles, which he applies to his work in the music industry. His focus on entrepreneurship has fueled his drive to innovate solutions tailored to the unique needs of music creators.
Throughout his career, Zack has been associated with various organizations where he made significant impacts. As the Marketing Lead at AllTrack Performing Rights, he was responsible for enhancing visibility and outreach for music rights, ensuring creators receive the recognition and compensation they deserve. His role as a Business Development Consultant at Saving Startups showcased his ability to identify emerging opportunities, promote growth, and drive sustainability in the music tech space. Remarkably, his work at OpenPlay as a Sales and Marketing Consultant further highlights his comprehensive approach to advancing the interests of music creators.
With his tenure at Dubset Media as Business Development Manager for Label & Publisher Services, Zack enhanced relationships and facilitated partnerships that benefitted both content creators and rights holders. His experience at Redeye Worldwide in Catalog Management and at Yep Roc Music Group in Playlist Marketing reflects his aptitude in handling diverse aspects of music distribution and promotion, connecting artists with wider audiences.
Zack's multifaceted skill set is amplified by his fluency in both English and Spanish, enabling him to reach a broader audience and collaborate effectively across cultural lines. His creative passions and commitment to generating value for creators drive him to constantly seek new ways to enhance the music ecosystem.
Achievements
Zack Bolak's career is marked by numerous accomplishments that underline his expertise in the music and tech industries. One of his most notable achievements is the founding of Culture Technologies, where he has created an avenue for artists and music creators to access essential tools and resources, fostering their creative journeys. Under his leadership, the company has gained recognition for its innovative approach to artist services, elevating the importance of supporting music creators in today's digital age.
At Pex, Zack's leadership in product marketing has established him as a key figure in the intersection of technology and music rights management. His insights contributed to the enhancement of tools that allow music creators to protect their work, ensuring their artistry is respected and compensated adequately on platforms where user-generated content proliferates. Moreover, the Discovery product he helped to develop has set a precedent in the industry, providing crucial analytics that have empowered countless music publishers and distributors.
Zack's history of working with major artists has not only broadened his understanding of the artistic process but also solidified his reputation as a trusted advocate for creators. His diverse range of roles throughout his career—from touring operations to marketing—has equipped him with a well-rounded perspective on the music business, further setting the stage for his future endeavors at Culture
Highlights
the business person I look up to most, happy birthday dad
Today (happy 4th of July), I reviewed an article one of my mentors sent me titled, "Bow Down to Our New Music Tech Overlords” by Cherie Hu from Water & Music
In Hu's piece, she maps out “the music ownership ouroboros,” a diagram of institutional investors that own stakes in companies across the music industry including: • Record labels & rights holders (like Universal Music Group) • DSPs (digital service providers like Spotify) • PROs (performing rights organizations like Broadcast Music, Inc. (BMI) or SESAC that collect performance royalties) • Music creation platform companies (like BandLab Technologies)
Besides the fact that the piece is an excellent overview of the macro music tech and rights landscape, to me it highlights that the music industry is even more complicated than one might think
When most people think of the industry they might imagine the three major record labels (Sony Music Entertainment, Warner Music Group, & UMG)
But if we zoom in on Blackstone, we can see that the investment company has stakes in: • Hipgnosis Song Management - the music intellectual property acquisition fund • Epidemic Sound - one of the leading platforms for pre-cleared royalty-free music
Blackstone also owns the record label/distributor MNRK Music Group (formerly Entertainment One) and SESAC Group (see SESAC 2017 acquisition transaction believed to be ~ $1 billion - https://bit.ly/45Qhrti)
The SESAC Music Group itself is a conglomeration of various companies and services: • SESAC - second oldest PRO in the US, founded in 1930 (https://bit.ly/4crbq9b) • HFA/Rumblefish - provides services for US-based independent publishers including mechanical rights licensing, royalty collection/oversight & composition data management (HFA was acquired in 2015 by SESAC https://bit.ly/4cJEW9I) • Songfile - HFA service that allows users to acquire licenses for cover songs • Audiam - helps publishers and songwriters claim unclaimed royalties on YouTube / other digital sources (acquired in 2021 from Canadian PRO SOCAN - https://bit.ly/4cQMdV9) • Audiosalad - music distribution company acquired in 2023 • Mint - partnership with SUISA (Collective Management Organization in Switzerland, similar to a PRO) to license and manage music rights for digital services (joint venture established in 2016 - https://bit.ly/3VRNfJN) • Music Services - administration org providing back-office services like song registration, licensing, royalty collections, copyright clearances (acquired in 2023 https://bit.ly/3xSfqAg) • Audio Network - production music library (https://bit.ly/3VQ6sLR) • Church Music Services - series of tools that allow churches to pay for / access legal worship content
The Blackstone / SESAC portion of the diagram is just one small segment of the larger music ownership overview. It would be interesting for an industry analyst to break down every part of this map, but that would take more than a LinkedIn post..
Link to Cherie Hu's article: https://bit.ly/3WkGNN7
