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Zeb Barrett

Head Of Strategy at Art & Mechanical

Zeb Barrett started his career in strategy at john st under the guidance of the head of strategy, honing his skills in creative problem-solving. He transitioned to working with Kraft, assisting them in realizing the deeper impact of their Hockeyville program beyond sales. Barrett's strategic insights helped Budweiser dominate the Canadian market through authentic engagement with hockey fans. His experience spans diverse industries, from leading a regional bank's business transformation to shaping the future of retail for a major Canadian brand. Barrett excels in tackling complex challenges and thrives on pushing boundaries by surrounding himself with top talent to deliver innovative solutions.

Zeb Barrett
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Location

Toronto, Ontario, Canada