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Ziv Haklili

Co-Founder @ Scale // DTC Brand Creator // eCommerce Growth Strategist

Ziv Haklili is a co-founder and co-CEO of Scale Media, a data-driven marketing agency based in Los Angeles.12 He is an experienced entrepreneur and business leader with over a decade of experience in developing companies, technologies, and products in the digital space.2

Professional Background

Ziv's expertise lies in several key areas:

  • Brand Building: He has created five 8-figure consumer packaged goods (CPG) brands.3
  • Product Development: Ziv has launched over 120 best-in-class products in the direct-to-consumer digital space.3
  • E-commerce Strategy: He is known for his skills in e-commerce growth strategies and digital marketing.23

Scale Media

At Scale Media, Ziv leads the company's strategic vision, product development, and creative direction.2 The company focuses on creating meaningful connections between brands and consumers, particularly in the wellness, health, and beauty industries.3

Achievements

  • Scale Media has been recognized as one of Forbes' Best Startup Employers for three consecutive years (2020-2022).4
  • The company has worked with major clients such as Microsoft, Nike, and Warner Bros.1
  • Under Ziv's leadership, Scale Media has grown to generate over $200 million in annual revenue.3

Previous Experience

Before co-founding Scale Media, Ziv was a co-founder and executive producer at Super Creative, an award-winning entertainment company. There, he produced work for major brands like Coca-Cola, Ford, Samsung, Sony, and Toyota, earning accolades including an Emmy Award, a Clio Award, and a Webby Award.1

Education

Ziv is a graduate of the University of Southern California's School of Cinematic Arts.1

Leadership Philosophy

Ziv is an advocate of values-based leadership, focusing on empowering employees by leveraging their strengths, fueling their passions, and motivating them towards excellence. His personal philosophy is to "Lead with your actions, not with your words".2

Highlights

Oct 17 · linkedin

It is with great pride that we announce, for the 3rd year in a row, we have received our Great Places to Work Certification! The icing on this company cake was also receiving Forbes World's Best Employer for 2022. These recognitions are a testament to our employees’ effort, commitment, and spirit of collaboration and inclusion. Thank you Scale Team for making this a great place to work!

https://lnkd.in/gDVQtQpm

#scalingup #teamwork

Jul 1 · linkedin

Very proud of our beauty team at Scale! (2/2): Our Hair La Vie "Lash 24" was just featured in Byrdie as one of the best lash growth serums that actually work! #beauty #growth

Related Questions

What inspired Ziv Haklili to transition from entertainment to data-driven marketing?
How did Ziv's experience at Super Creative influence his approach at Scale Media?
What are some of the most notable projects Ziv has led at Scale Media?
How does Ziv's leadership style impact the culture at Scale Media?
What challenges did Ziv face when bootstrapping Scale Media?
Ziv Haklili
Ziv Haklili, photo 1
Ziv Haklili, photo 2
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Location

Los Angeles, California, United States