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Zoya D'Costa

Brand & Content Marketing Lead: Zoom, The Zoom Studios & Flick - Times Network - Brand Management & Strategy (B2B+B2C) - ATL & BTL - Digital, Performance & Social Media Marketing - Branded Content, Solutions & Innovations

Zoya D'Costa is a marketing professional with over 8 years of experience in the media and entertainment industry. She currently serves as the Head of Digital Marketing - Mansion House brands at Tilaknagar Industries Ltd.1 Previously, she held the position of Assistant Brand Manager: Marketing Lead for Zoom, The Zoom Studios & Flick at Times Network from May 2015 to November 2021.1

During her tenure at Times Network, Zoya was responsible for:

  1. Leading brand marketing (B2B + B2C), management, strategy, and campaign planning for Zoom, The Zoom Studios, and Flick.1
  2. Developing unique and monetizable IPs for the brands, including Zoom Holi Fest 2019 & 2020, Myntra Fashion Superstar, and Intertainer 2020.1
  3. Managing the show and content marketing for The Zoom Studios and Flick, including disruptive original content web-series launches.1
  4. Collaborating with leading OTT and streaming platforms in the Indian and international market.1
  5. Devising media distribution strategies and driving monetization to generate new revenue streams.1

Zoya's career progression at Times Network included roles such as Senior Brand Marketing Executive and Trade Marketing Executive before becoming Assistant Brand Manager.1 She has a Bachelor's degree in Mass Media from Sophia College For Women and a Master's degree in Marketing Management from Mumbai Educational Trust, MET League of Colleges.1

Related Questions

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Can you provide examples of successful campaigns led by Zoya D'Costa at The Zoom Studios?
What are Zoya D'Costa's key skills and specialties in digital marketing?
Zoya D'Costa
Zoya D'Costa, photo 1
Zoya D'Costa, photo 2
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Location

Mumbai, Maharashtra, India