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Aapo Bovellan

Founding Partner at Proxy • Branding VC

Aapo Bovellan is a Founding Partner at Proxy, a global branding and strategy agency that builds brands for the future.1 Proxy was founded in London in 2013.1 Bovellan's LinkedIn username is aapobovellan.3

Bovellan and his partner, Miia, run Proxy Ventures, a family-owned company that invests in early-stage companies.2 Without limited partners, Proxy Ventures isn't restricted by exit timelines or deal structures, allowing them to align with the long-term interests of the founders they support.2

Proxy was originally founded to build brands for Proxy Ventures' portfolio companies.1 Some startup brands that Proxy has created have become category leaders.1 Demand for Proxy's branding services has expanded to include prolific investors in Europe and corporations with large turnovers.1 Proxy's clients include Oura, Supercell, FY!, Argent, Paptic, Albertine, Glucomodicum, Elo, 8fit, Peak, Five Lives, Frill, Zen Me, and TrueMed.2

Related Questions

What are some of the most successful brands Proxy has built?
How did Aapo Bovellan and Miia Bovellan start their careers in branding?
What makes Proxy's approach to branding unique?
Can you share an example of a brand Proxy transformed from zero to success?
How does Proxy ensure its brands stand out in a competitive market?
Aapo Bovellan
Aapo Bovellan, photo 1
Aapo Bovellan, photo 2
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