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Abhishek Makhija
Director of eCommerce & Digital (North America, Cross-Border) - Ex Amazon, eBay - 12k+ Connections
Abhishek Makhija is a seasoned professional with over nine years of experience in the eCommerce industry, specializing in various critical business aspects such as Category Management, Digital Marketing, Buying/Sourcing & Merchandising, Business Development, Vendor Management, and Strategy & Planning. His passion for eCommerce is evident through his successful endeavors at prominent companies like eBay and Amazon in the competitive eCommerce space in India. Currently based in Toronto, Canada, he is driving the Global eCommerce Strategy & Operations for PUR Brands, a top seller in Grocery & Gourmet Foods on platforms like Amazon.com. Prior to this role, Abhishek managed P&L and commercial trading for e-commerce structures in Dubai, overseeing omnichannel strategies across emerging markets in the Middle East.
Abhishek holds an MBA from Chetana’s Institute of Management, Bandra, Mumbai, and is highly skilled in Digital Analytics/Marketing, specializing in Google Analytics, Google Adwords, Shopping, Shopify, Amazon Marketing Services (AMS), Sponsored Ads, and various e-commerce platforms like Shopify, Magento, WooCommerce. His expertise extends to a wide range of areas including seller relationship management, marketplace dynamics, SEO, Email Marketing, Site Navigation, Budgeting, Forecasting, and more. With a strong entrepreneurial spirit, Abhishek has a deep understanding of both local and cross-border e-commerce businesses, focusing on areas like Promotional & Online Campaigning, Acquisitions, e-Retailing, International Logistics, Growth Hacking, Vertical Category Management & Analytics, and Account Management. He excels in electronics domains and has a wealth of experience in managing eCommerce platforms.
Abhishek's professional journey includes key roles at renowned organizations like Tina Davies Professional, The PUR Company Inc., Landmark Group (Babyshop / Centrepoint), Reliance Industries Limited (AJIO.com), Amazon, eBay, and other notable companies. With a diverse background and a strong skill set, Abhishek Makhija stands out as a proficient leader in the eCommerce industry with a comprehensive understanding of various business functions and a track record of driving success.
