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Adam Katzenback

Head of Creative & Brand Strategy Snapchat

Adam Katzenback is the Head of Creative and Brand Strategy at Snap Inc., where he oversees brand strategy across several key verticals, including Beauty, Consumer Packaged Goods (CPG), Entertainment, Media, and Canada. Based in Santa Monica, California, he has over 15 years of experience in the industry, focusing on building effective client relationships and fostering collaboration among teams.124

Before joining Snap Inc., Katzenback developed his expertise in brand strategy and client services through various roles in the marketing and advertising sectors. His leadership style emphasizes active listening and consensus-building, which has been instrumental in his success.13 He is recognized for his ability to create impactful marketing strategies that resonate within the competitive landscape of digital media.45

Highlights

Aug 23 · adweek.com
Adam Katzenback - Adweek
Adam Katzenback - Adweek

Related Questions

What are some of Adam Katzenback's most notable achievements at Snap Inc?
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What specific strategies has Adam Katzenback implemented for the beauty and CPG verticals at Snap Inc?
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Adam Katzenback
Adam Katzenback, photo 1
Adam Katzenback, photo 2
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Location

Santa Monica, California, United States