Suggestions
Adam Sadur
Senior BD Manager, Head of Supply Quality Partnerships @ Amazon Advertising
Adam Sadur is currently the Senior Supply Quality BD Manager at Amazon Advertising, where he leads initiatives focused on supply quality partnerships. He is based in San Francisco and has a comprehensive background in advertising and media management, with over ten years of experience in the ad tech industry.
Educational Background
- Political Science from Miami University
- Communication & Journalism from DePaul University
Professional Experience
Adam has held various roles at notable organizations, including:
- Amazon: Senior Supply Quality BD Manager
- RXBAR: Involved in business development
- IBM: Served as a Programmatic Strategist
- TubeMogul, Inc.: Worked as a Manager and Programmatic Media Manager
- Connect Search, LLC and Workbridge Associates: Early career roles included account management and recruitment.
His diverse skill set encompasses strategic account management, programmatic advertising, and leadership capabilities, making him a significant asset in the advertising sector.
Highlights
Saturday I felt sad and helpless, overwhelmed by news and grotesque images from Israel. Sunday I cried again as more terrible stories and images continued surfacing, unspeakable atrocities. But this was replaced by anger. Anger at Hamas, anger that my Jewish brothers and sisters are being slaughtered, anger that I can't do more. Today it dawned on me that as an American Jew, even being far from Israel, I can still do something to positively influence our industry. So here are some action items for you: 👇
🖐 Check in with your Jewish and Israeli family, friends, co-workers, and partners to make sure they are safe. In the Ad Tech industry we have the privilege of working with many great Israeli based companies, they are going through a lot right now.
🎯 Brands/Agencies/Marketers - You might be tempted to react to the war by blocking news publishers, applying broad keyword blocking lists, or deploying various brand safety tools on your programmatic campaigns and media buys. 𝐏𝐥𝐞𝐚𝐬𝐞 𝐓𝐡𝐢𝐧𝐤 𝐓𝐰𝐢𝐜𝐞 𝐁𝐞𝐟𝐨𝐫𝐞 𝐁𝐥𝐨𝐜𝐤𝐢𝐧𝐠 𝐍𝐞𝐰𝐬 🛑 I understand Brand Safety concerns, but legitimate news publishers need your support and spend now more than ever as they work hard to send reporters into a warzone, and provide ongoing coverage. This is a huge opportunity for your brand to double-down on News with Upper-Funnel creative and messaging, showcase support through donations, etc.
📰 Even more specific to the brand safety point above, continue advertising and look to invest more with Israeli News Publishers and businesses that need your support. The Times of Israel, Jerusalem Post, and many organizations need your support.
🤗 Be kind to each other as this war is impacting many people. Most of us are not OK right now as we process a lot of emotion and may very well be distracted. As we start the work-week remember to be emphatic and caring.
SmartNews is going to be in NY next month in full force for Advertising Week 🤙
If you're an agency or brand looking to learn more about the #1 News App in the US, 𝐫𝐞𝐚𝐜𝐡 𝐨𝐮𝐭 𝐭𝐨 𝐦𝐞 𝐝𝐢𝐫𝐞𝐜𝐭𝐥𝐲 𝐭𝐨 𝐬𝐞𝐜𝐮𝐫𝐞 𝐚 𝐬𝐩𝐨𝐭 𝐚𝐭 𝐨𝐮𝐫 𝐕𝐈𝐏 𝐃𝐢𝐧𝐧𝐞𝐫, Happy Hour, or to schedule a meeting. [email protected]
If you're just looking to say Hello to an old friend or get reacquainted, I'd love to grab a beverage and catch up either way at Programmatic IO or AdWeek. 😊 Reach out and excited to see everyone!
#programmatic #aw22 #programmaticIO #NYC
